Features

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David Clifton – Strengthening social responsibility (again)!

SBC News David Clifton - Strengthening social responsibility (again)!

Clifton Davies co-founder David Clifton has a look at the increasing regulatory scrutiny on the gambling industry and warns there may be more to come.  My “Licensing Expert” article last month posed the question whether a regulatory crackdown on gambling advertising was around the corner. We now know at least part of the answer. The Department for Culture Media & …

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Martin Wachter – Distinguish yourself as a leader

SBC News Martin Wachter - Distinguish yourself as a leader

Martin Wachter, CEO of virtual sports supplier Golden Race, comments on how the firm harnesses innovation and its importance for driving the betting industry forward “Innovation distinguishes between a leader and a follower.” – Steve Jobs The global betting market is worth $3 trillion, with up to 90% of that generated by illegal gambling, much of it in Asia. A common …

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Graham Sharpe – The enduring SBOTY sponsorship for William Hill

SBC News Graham Sharpe – The enduring SBOTY sponsorship for William Hill

Just three weeks ago, the shortlist for this year’s William Hill Sports Book of the Year Award (SBOTY) was announced. The annual award is dedicated to rewarding excellence in sports writing. Now in its 28th year, the winning author will receive £28,000, a free £2,000 bet, a specially commissioned hand-bound copy of the winning title and a day at the …

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SBC Leader Profile: Jesper Søgaard – Better Collective – Growth & Reality…

SBC News SBC Leader Profile: Jesper Søgaard - Better Collective - Growth & Reality...

Following a year of growth and recognition of its business and services, SBC interviews Jesper Søgaard Co-Founder & CEO of Better Collective operator of leading industry player portal bettingexpert.com. Søgaard details to SBC readers the progression of bettingexpert’s multi-language services and operations, which have become a mainstay for player referral and industry trust between consumers and operators. ___________________________ SBC: Hi …

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Cole Sharp – BounceX – Target UK!

SBC News Cole Sharp – BounceX – Target UK!

Following this September’s launch of its European headquarters in London, SBC caught up with Cole Sharp Co-Founder & Chief Business Officer of behavioural marketing specialist BounceX. BounceX one of the US’ fastest growing tech companies, wants to place data and behavioural insights at the heart of online betting marketing operations. Cole Sharp details his firm’s ambitious plans for SBC readers… ____________________ …

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Matthew Balch – On Mobile – How to drive organic installs using App store optimisation techniques

SBC News Matthew Balch - On Mobile - How to drive organic installs using App store optimisation techniques

If you’re a marketing person, or an operator with an iOS application swimming away in Apple’s app store, the chances are that you’ve allocated time, resources and budget to improving your app’s rank in the ‘Free Sports’ category. For some operators out there, the answer to boosting app store visibility is Hollywood or sporting celebrities jumping onto would-be customers’ TV …

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Philippine Key Regulator Opens Door To Online Gaming

SBC News Philippine Key Regulator Opens Door To Online Gaming

Bill Beatty, editor in chief of calvinayre.com, takes a look at how the laws are changing in the Philippines, where the new president Rodrigo Duterte has caused a shake-up to how the industry operates.   Philippine gaming regulators are bracing for a new challenge now that they’re planning to assume oversight of the nation’s online gambling industry. The Philippine Amusement and Gaming …

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Lee Richardson – Gaming Economics – A long cold winter ahead…examining the latest UK government industry probe

SBC News Lee Richardson - Gaming Economics - A long cold winter ahead...examining the latest UK government industry probe

Lee Richardson Chief Executive of Gaming Economics details opinion and context on the recent government announcement of an industry review of FOBTs and advertising standards… _________________________ Just as autumn arrives, the UK government has this week launched its long-awaited review of gambling, which includes an investigation of gambling machines (including Fixed Odds Betting Terminals (FOBT)) and advertising. Gaming Economics has …

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