Europe

GiG relaunches Livegoals.com to provide optimal in-play experience

SBC News GiG relaunches Livegoals.com to provide optimal in-play experience

Gaming Innovation Group (GiG) has relaunched Livegoals.com after carrying out a series of upgrades to the portal’s technical and UX components. The relaunch has been led by GiG Media, in partnership with Spanish digital marketing agency Interamplify, and aims to reoptimise the legacy portal which has operated since 2005. Livegoals.com has been redesigned to provide its audience with optimal access …

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Why JKR is taking a ‘partnership first’ approach to its investments

SBC News Why JKR is taking a ‘partnership first’ approach to its investments

JKR Investment Group has already established itself as a key partner for international companies including BETER and Betegy that provide B2B solutions to the world’s biggest  sportsbooks.  But for both Alexander Gusev, the company’s CEO and Nikola Teofilovic, JKR’s Senior Investment Manager, the key to its success can largely be attributed to strong partnerships, industry expertise and a customer-first approach. …

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Better Collective Spotlight: Gaining a unique US position via Action Network

Better Collective Spotlight: Gaining a unique US position via Action Network

With more and more states weighing up the opportunities that betting regulation can bring, Marc Pedersen – CEO US at Better Collective – believes that the US is the obvious place for the sports betting media Group to continue its execution strategy. In this month’s Better Collective spotlight, Pedersen spoke to SBC about the ways in which Action Network will …

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UEFA fines Zlatan €50K for Bethard connection 

SBC News UEFA fines Zlatan €50K for Bethard connection 

The Appeals Body of UEFA has issued its judgement on the investigation of Swedish footballer Zlatan Ibrahimović and his financial interest in the online sportsbook Bethard Group.  Pedro Tomas, Chairman of UEFA’s Appeals Body, confirmed this morning that Ibrahimović had been fined €50,000 for violating ‘Article 12’ of European football’s ‘Disciplinary Regulations’. The investigation was launched last month following reports by …

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GamCare calls on collaboration to fill gambling block inefficiencies

SBC News GamCare calls on collaboration to fill gambling block inefficiencies

GamCare has called for UK financial institutions and businesses to work together in ensuring that all ‘gambling block’ loopholes are closed in order to protect vulnerable consumers. The call for collaboration follows GamCare hosting its ‘Gambling Related Financial Harm’ workshop in which diverse financial stakeholders shared insights on the design and safety features of gambling block tools used by banking …

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NordicBet resumes Danish Liga sponsorship duties

SBC News NordicBet resumes Danish Liga sponsorship duties

NordicBet has resumed and extended its title sponsorship of Danish football’s first division league for a further consecutive season.  The Betsson AB sportsbook has served as principal partner to Denmark’s second-ranking football division since 2017, seeing it carry the title name of the ‘NordicBet Liga’. However, during the 2020/2021 season, Nordicbet was forced to pause its sponsorship due to unforeseen …

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Scientific Games to redefine the sports betting experience with SportCast

SBC News Scientific Games to redefine the sports betting experience with SportCast

Scientific Games has acquired sports betting innovation studio SportCast to strengthen SG Digital’s sportsbook technology unit. Operating since 2013, SportCast is recognised as a leading developer of customised betting components and market solutions for sportsbook operators.  The London-based studio is credited as the original developer of the BetBuilder product – a transformative innovation that allowed online sportsbook players to build …

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Refocused Playtech plans for strongest H2 comeback 

SBC News Refocused Playtech plans for strongest H2 comeback 

Playtech Plc has delivered on its strategy to simplify the company and focus on ‘core B2B’ growth by divesting its final non-core business asset ahead of a critical second half of 2021. This morning, Playtech confirmed that it had reached definitive terms to sell financial trading division Finalto to Barinboim Group – a private consortium led by Leumi Partners and Menora …

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Internet Vikings to support key Malta initiatives through iGEN

iGEN

Internet Vikings has joined the iGaming European Network (iGEN), a not-for-profit organisation set up to represent leading iGaming companies with a presence in Malta, operating in European and international markets. iGEN has a number of initiatives underway in Malta, such as lobbying local government and financial institutions on key matters and hosting responsible gaming initiatives. Internet Vikings, meanwhile, brings to …

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SoftSwiss adds comboboost function to sportsbook platform

SBC News SoftSwiss adds comboboost function to sportsbook platform

SoftSwiss has added a new comboboost feature to its sportsbook, which the solutions provider believes will make its platform ‘even more personalised’ for B2B clients. The new feature, which has been tailored for major sports including football, ice hockey, tennis, basketball, cricket and esports, will enable players to receive ‘an additional bonus on an express winning bet for top sports …

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