Europe

At the 2017 Betting on Sports conference, sports forecasting company, Accuscore revealed it has agreed a new content deal with Finnish gambling operator, Veikkaus. The new deal means Accuscore will deliver short videos to Veikkaus, covering predictions of European football leagues, NBA basketball and various ice hockey leagues. Content manager of Veikkaus, Sami Sundström said: “We want to provide additional …

Augmented reality tech firm, Supponor could be about to expand the commercial profits of football clubs, by tailoring the pitchside advertising boards for different markets. The technology which was utilised in the Bundesliga last season, transforms a physical signage asset ‘into a virtual digital asset, which can be targeted with different content for different audiences. Describing the technology to SBC, …

Presenting its H1 2017 interim results (period ending 30 June), FTSE-listed GVC Holdings has detailed strong progress across its digital assets as the company continues to integrate and align its enlarged operations. Detailing strong KPI gains across its sports betting and online casino divisions, GVC would record a 25% increase in group net gaming revenues to €486 million (H1 2016: …

EnergyBet has announced a new two-year in-stadia betting partnership with Millwall Football Club. The deal involving the award winning sportsbook and the Championship club, will allow Millwall fans to utilise EnergyBet’s mobile betting service at The Den on matchdays. The two parties will also work closely together during the duration of the partnership on various growth opportunities, competitions and exclusive …

The Telegraph Group will optimise its online digital sports content utilising Fresh8 Gaming contextual advertising software, as the media owner bids to create dynamic sports content for its viewers. Utilising Fresh8 software, The Telegraph details that it registered record acquisition results for the Floyd Mayweather v Conor McGregor bout in Las Vegas on 26 August. The publishing group will now …

To mark the start of the Betting on Sports conference, SIS Product Director Paul Witten, part of the ‘After the off – Opportunities in live betting’ racing session at the event, spoke to SBC News about what he’s looking forward to at #boscon2017 and what sports partnership has stood out over the last 12 months. SBC: Why is it important for …

August 2017 was not a kind month for the online gambling sector. David Clifton breaks down three standout events that have placed social responsibility practices at the forefront of industry debate and concerns…. _______________________ There are three standout stories in the betting licensing and regulatory sphere from the last month. There is a common social responsibility thread running through all …

Software developer VSoftCo will integrate its complete portfolio of virtual games for Tain, a multi-vendor platform provider for the industry. A multi-year partnership will include the integration of VSoftCo’s leading virtual football products such as Fantastic League and the new Spot the Ball casino game. Simon Westbury, Chief Commercial Officer of VSoftCo, said: “This partnership is very exciting for VSoftCo …

Numerous gambling operators felt the wrath of The UK Advertising Standards Authority (ASA) in its latest round of weekly rulings. The decisions related to an advert that had been created by affiliate partners of 888, Sky Vegas and Ladbrokes Casino. Casumo Services was also censured for the same promotion. In total nine complaints were received and upheld by The ASA about …

SBTech has confirmed that it will provide full platform provisions and services for online betting group Argyll Entertainment. The partnership will see Argyll-led brands SportNation and RedZoneSports migrate to SBTech full-service platform provisions, gaining new management systems, automation functions and player reporting tools. Argyll enters a crucial H2 2017 period in which the betting group has relaunched its RedZoneSports brand ahead …