Affiliate News

Figures coming out of both the UK and Germany have shown positive signs of recovery for the sports betting industry, while the return of top level football in both of these countries produced an immediate upturn in betting-based traffic across the world. That’s according to betting affiliate Leadstar Media, which oversees several products across a variety of global markets including …

Affiliate marketing publisher XLMedia has confirmed that Amit Ben Yehuda will step down from the company’s board. Yehuda, who initially joined XLMedia in 2016, will step down as Non-Executive Director of the Company with immediate effect. Chris Bell, Chairman of XLMedia, commented: “I would like to express my personal gratitude to Amit for the wise counsel he has provided over …

PartnerMatrix, the affiliate marketing solution of online gambling systems provider EveryMatrix, has secured two new partnerships with affiliate media platforms Affiliate Guard Dog and AffPapa. Under the terms of this agreement, PartnerMatrix will work alongside both companies to increase user engagement, content reach for affiliate audiences and build a ‘trustworthy business environment’. Commenting on the deals, Levon Nikoghosyan, PartnerMatrix CEO, …

Industry marketing compliance specialist Rightlander has committed to tackling unethical and misleading messages and promotions behind paywalls with the launch of its ‘Rightlander Radar’ solution. Rightlander Radar will help iGaming operators to identify and monitor private channels which offer marketing content, and investigate serious incidents or issues highlighted by the regulator, thereby providing an ‘extra layer of compliance analysis to …

The QL Gaming Group (QLGG) has confirmed that it has boosted the capabilities of its BetQL subsidiary after acquiring TennisInsight, the world’s largest online tennis community. Through the acquisition, BetQL, QLGG’s sports betting analytics platform, will include statistics from both men’s and women’s professional tennis. “We envision BetQL as an all-in-one platform where users can find insightful data for all …

Betsson Group has confirmed that it has launched a newly designed website for Betsson Group Affiliates which will support customer experience. The goal for the new site, according to Betsson, is to provide its visitors with an ‘easier way to learn’ about the company. In addition, it aims to offer further education on how customers can browse information based on …

Affiliate marketing publisher XLMedia has continued to battle the effects of a Google deranking, with projected revenues expected to fall short of previous quarters. Publishing a trading update for the first six months of 2020, XLMedia predicts that revenues will amount to approximately £27.5 million, while EBITDA is forecasted to reach approximately £3.5 million. XLMedia said: “As anticipated, monthly revenue …

This year’s Royal Ascot Festival attracted 21.6% more traffic during the week when compared to last year’s event, according to the latest data released by Oddschecker. Despite taking place under ‘unusual circumstances’, Oddschecker confirmed that ‘interest was clear’ in the festival, with a 35% uptick in affiliated registrations versus 2019. Alongside the increase in traffic, the event was reported to …

Catena Media stated that it will deliver ‘record revenue and profits’ for Q2 2020 trading, as a result of significant online casino growth recorded across its global publishing network. Navigating the ‘continued, changing market conditions’ of the global pandemic, Catena has anticipated that revenues will amount to approximately €27.7 million, a 17% increase on Q2 2019’s €23.7 million. Q2 trading …