Ted Menmuir

Crystal Palace secures biggest ever Shirt Sponsorship with ManBetX

SBC News Crystal Palace secures biggest ever Shirt Sponsorship with ManBetX

South London Premier League football club, Crystal Palace FC has announced its biggest sponsorship to date, welcoming Asian focused bookmaker ManBetX as its official season 2017/18 shirt sponsor. Club insiders have detailed that they believe the shirt sponsorship to be the ‘8th biggest deal by value’ currently held in the Premier League. New Asian focused bookmaker ManBetX will be displayed …

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UKGC fines Lottoland £150,000 for unclear communication of services

Lottoland

Updating the market, the UK Gambling Commission (UKGC) has announced that Gibraltar-based online lottery operator Lottoland has been fined £150,000 for advertising failings of unclear communication of its services and promotions. The UKGC details that Lottoland advertising ‘did not make it clear to consumers that they were betting on the outcome of a lottery draw and not actually taking part …

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Teddy Sagi sells 10% shareholding in Playtech Plc targeting $400 million cashout

SBC News Teddy Sagi sells 10% shareholding in Playtech Plc targeting $400 million cashout

Playtech founder Teddy Sagi continues to divest his shareholdings in the company, having issued a trading note detailing that personal investment vehicle Brickington Trading Limited is preparing to sell approximately 32 million share in Playtech Plc. Updating investors, Brickington will place approximately 10.1% of Playtech issued share capital up for sale. At present value, Playtech Plc shares are valued at …

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‘Personalisation at Scale’…Goodwood partners with Qubit for digital inventory optimisation

SBC News 'Personalisation at Scale'...Goodwood partners with Qubit for digital inventory optimisation

The Goodwood Group, owners of the popular West Sussex estate Goodwood which hosts major motorsports, horseracing and leisure events has partnered with digital personalization specialist Qubit to optimise the performance of its digital assets. Confirming the partnership, Goodwood marketing has detailed that it wants Qubit technologies’ to bring ‘personalisation at scale’ to its digital inventory boosting sales and average order …

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TopBetta Australia launches new affiliate program with NetRefer

SBC News TopBetta Australia launches new affiliate program with NetRefer

Australia ASX-listed horseracing specialist bookmaker TopBetta has announced that it will relaunch its affiliate partnership program utilising NetRefer performance marketing software. TopBetta becomes the latest industry operator to integrate NetRefer’s 360 Unified Performance Marketing Platform, with a view to optimise its horseracing markets across a number of affiliate portals. We are delighted to partner with NetRefer to not only power …

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Senet Group calls for industry to help RGSB’s Responsible Gaming study

SBC News Senet Group calls for industry to help RGSB's Responsible Gaming study

Industry-independent watchdog, The Senet Group has called for gambling stakeholders to back the Responsible Gambling Strategy Board (RGSB), in its efforts to establish a better understanding and overall knowledge of responsible gambling. Set-up in 2016, the RGSB has proposed a three-year strategy to promote responsibility in gambling and to reduce or mitigate gambling-related harm. The RGSB’s is intending to publish …

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William Hill takes title sponsorship of St Leger Festival

SBC News William Hill takes title sponsorship of St Leger Festival

Agreeing to terms with racecourse operator Arena Racing Company (ARC), William Hill will become the new title sponsor of the St Leger Festival, a heritage event for UK racing stakeholders. Signing a three-year deal, the four-day festival will now be rebranded as ‘The William Hill St Leger Festival’ (13-16 September). Further to its sponsorship, William Hill has boosted the prize …

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Bede Gaming powers up The Rank Group’s digital performance

SBC News Bede Gaming powers up The Rank Group’s digital performance

The Rank Group recently reported 13% digital revenue growth, with a 35% uplift in its Grosvenor Casino brand’s digital performance, and credited Bede Gaming with enhancing its digital platform to generate these significant gains. Having switched to Bede in 2016 from OpenBet, Rank has not only seen strong growth in the digital field but has also achieved greater operational efficiency, …

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Martin de Knijff – Metric Gaming – Should we be betting on a “third way”?

SBC News Martin de Knijff - Metric Gaming - Should we be betting on a “third way”?

 Metric Gaming CEO Martin de Knijff suggests that operators no longer have to accept the costly or same platform options of the past I have never cared much for convention – always looking instead for that proverbial “third way.”  It’s a trait likely shared by most entrepreneurs, and, simply put, a prerequisite for true innovation. The current betting platform market …

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Paddy Power Betfair seeks new Advertising lead following departure of Mischief Maker Ken Robertson

SBC News Paddy Power Betfair seeks new Advertising lead following departure of Mischief Maker Ken Robertson

Ken Robertson is set to leave Paddy Power Betfair (PPB) as Group Director of Advertising, a role he had been promoted to last April 2016 following the post-merger combination of Paddy Power and Betfair marketing divisions. Confirming his departure to the Irish Times, Robertson further detailed that he is seeking to create his own ‘creative marketing business’ targeting new social …

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