Sports data, odds provision and analysis software suppliers Sportrader has announced an exclusive with sports media channels MP & Silvia to license the retail right for the French Sportrader will distribute through its Betradar Live Channel a minimum of 125 matches for the current French Football season. The partnership began this pat weekend with the broadcast of of Toulouse FC …

The inaugural Mobile Gaming and Gambling Awards Ceremony saw Paddy Power, Rank Interactive , Locus Gaming and William Hill win top prizes. The awards ceremony hosted following the inaugural Mobile Gaming & Gambling Summit (September 11), aimed to reward innovation,marketing and output of mobile content on mobile gaming devices. The categories and awards were chosen by an expert panel organized …

This week SBC catches up with James Bennett Director at Square in the Air, a specialist gaming PR and communications Agency, to discuss marketing trends and communication strategies in igaming. James Bennett has 13 years’ experience as a senior business journalist across print and online in the UK and the UAE, where he helped set up and launch The National, the …

Oliver Clark Director of sales Fiksu talks about App marketing and campaign strategies  talks tips and strategies for igaming operators to improve their App Download rates through specified Mobile Ad networks. Mobile gaming take up may have increased but operators remain skeptical of mobile coverage and delivery on Mobile ad-networks. Oliver Clark talks strategies for gaming operators when planning mobile …

Mobile marketing expert Emma Crowe VP of Strategy and Planning for Somo Digital explains ‘Mobile First’ thinking and how gambling operators can reach their business and operational objectives. The session focuses on mobile campaign strategies and how they can be merged with mobile consumer trends. Session Summary: Crowe explains why mobile is different to other technologies, innovation in the field …

Paul McNea gives the MGS Summit audience insight into what is driving mobile growth and engagement. With more than £13 billion wagered on mobile devices each year, and global growth of 13% YoY mobile gaming is looking to become king of gaming. McNea looks at trends and what is accelerating growth in the mobile gaming sector, McNea predicts that mobile …

Dara Nasr Head of Agency Sales at Twitter, discusses sports and social trends witnessed on Twitter. Focusing on how the mass public interact and engage with the social tool, Nasr breaks down the drivers and motives of social engagement and public reaction. Nasr gives sports betting and outside industry insights into how Twitter is being used to deliver better communication …

With the return of the football season and, more specifically, the lucrative Premier League, it was always going to be a good month for punters to take advantage of offers as bookmakers battled to attract them. And it was Paddy Power who came out on top from the 18 online bookmakers monitored by Durham-based company FREEBETS on their website, www.freebets.com. …

Germany’s Deutsche Telekom has applied for a sports betting license which could pit the telecommunications company against online gambling companies competing for a limited number of concessions in the lucrative German betting and gaming market. Deutsche Telekom commented that the matter is still at a very early stage, a spokesman for Deutsche Telekom told Reuters, adding that the application was being …

The Hong Kong Jockey Club posted 2013 interim reports with racing turnover jumping 12.3 per cent to a record HK$94.4 billion – equivalent to 9.27 billion/$12.16 billion, senior management attributed growth seen in revenues to an exceptional year in horse racing for the South Asia racing club. The record horse-racing turnover surpassed that of the previous peak year, 1996-97. The …