Simon Fraser, Head of International Racing at SIS, discusses the importance of delivering quality betting opportunities around the clock to drive engagement and revenues. Consumers demand and expect immediacy when it comes to everyday things, whether it’s shopping for goods online or viewing their favourite TV show, and betting is no different. They also have high expectations for the content …
Read More »Luke Massey
All-in Translations: One Flew Over the Football’s Nest
They are known for localizing online casino content. Now they’re pleading football mania. All-in Translations CEO Roy Pedersen sums up 1,000 days at the football and betting crossroads to highlight the lessons learned. When I launched All-in Translations in Malta back in 2008, the company’s mission was to solve a very obvious problem: many of the people doing language localization …
Read More »AI-based Wiraya solution to solve player activation puzzle
Wiraya has targeted the issue of player activation in the sports betting industry, in which an estimated 60% of new registered players fail to ever make a deposit. The player activation specialist has set up an hour-long webinar for Tuesday 25 September (14:00-15:00 BST) to help its industry counterparts to both optimise communication with players and deliver a real increase …
Read More »Football’s global superstars inspire new markets on 1xBet
European operator 1xBet has enhanced both its B2B and B2C offering with the all new “Player vs Player” and “Player vs Team” markets. Punters can now bet on a player to score more goals than the whole opposing team, as well as betting on a player to score more goals than a particular player of the opposing team. For instance, …
Read More »ECOMMPAY: Solving operator pain points with innovative payment solutions
As planning for Betting on Sports 2018 enters the final furlong, we sat down with ECOMMPAY Head of UK/Western Europe Paul Marcantonio, who made an impassioned plea for customisable payment solutions, targeted proprietary technologies, and an individual approach to client requirements. SBC: To begin, could you please describe your company in a few words? PM: To briefly summarise, ECOMMPAY is …
Read More »Friendship Platform to boost profits for BetConstruct partners
BetConstruct partners can make money from sports content through FeedConstruct, a live video stock driven by the following motto – ‘Stream globally’, ‘Decide the price’ and ‘Earn more’. BetConstruct has organised a series of free workshops focused on FeedConstruct, the company’s data feed solutions provider, and specifically its exclusive Friendship Platform, where published video streams are available for global operators …
Read More »Lottoland becomes first lottery customer for MuchBetter
Lottoland has diversified the payments services made available to its players and targeted new markets after striking a deal with MuchBetter. As MuchBetter’s first lottery customer, this deal also represents an expansion into a new market for the iGaming payments company. Lottoland has chosen MuchBetter as an up-and-coming alternative to traditional e-wallets, after looking for a mobile first wallet solution …
Read More »FSB’s Richard Thorp: Retail Betting – The Past and Future
Last I checked, signs of impending apocalypse have yet to include high street bookmakers’ signs flapping in the wind. However, if you were to listen to many on the retail high street, the four horsemen are bearing down on retail operators – and at least one of them is riding a FOBT, writes Richard Thorp, Business Development Director for FSB. First, …
Read More »The journey so far: Happy 1st birthday BetRegal.com
In some respects, the time has flown by, while other elements of the journey have moved at a snail’s pace. That’s the view of Aly Lalani, Head of Marketing at BetRegal.com, as he reflects on an eventful, yet ultimately rewarding, first year for the new sports betting brand. As I sit here at the beginning of September typing this, I realize …
Read More »LatAm: A sportsbook opportunity characterized by diversity
With many LatAm countries set to follow in Colombia’s footsteps and regulate the iGaming market, what are the must-haves for operators to succeed in the region? To download ‘LatAm: A sportsbook opportunity characterized by diversity’, click here!
Read More »