BetLion has targeted the competitive Uganda market after combining the launch of its new betting product by signing a sponsorship deal with the country’s national football team. The operator has pressed the ‘go’ button on the launch of a jackpot product whereby revenue is donated to sports development in Uganda. This comes after a successful soft launch at the start …

OPTIMA CEO Jacob Lopez has echoed a call from GVC for the government to afford UK bookmakers a reasonable transition period to adapt their retail business models. Lopez was consulted by SBC on yesterday’s announcement, which saw the government reject advice from the Gambling Commission by cutting stakes on B2 Gaming Machines (FOBTs) from £100 to £2. To cover the …

Trustly hopes to celebrate 10 years in the online payments industry by winning the SBC Global Championship, after its two teams were kept apart in yesterday’s live draw. The draw for next week’s competition at Stamford Bridge (22 May) was made by ‘Trustly Avengers’ captain (or Trustly Gaming Director) Samuel Barrett and Chelsea legend Graeme Le Saux, who will be …

This week’s 6 of the Best gives our readers an insight into the life of “true working-day routine lover” Nikos Chalikias, the CEO at Favbet. Keep reading to find out about his crazy 10-day trip to Bangkok, the sporting comeback which served as a pre-cursor to Liverpool’s Miracle of Istanbul, and a Netflix series where every episode feels like a …

AffiliateFEST is the only event where iGaming affiliates pick up “deep dive” tangible insights from acquisition marketing experts, all speaking under non-disclosure agreement (NDA). Established in 2015, AffiliateFEST offers growth hacking content for affiliates focused on developing their acquisition marketing skills. The fourth edition of the event is being held at Hilton Olympia on Wednesday 19 September, as part of …

BetRegal.com, a new sportsbook created to provide its customers with the “highest possible value” in prices, is on the road to Russia for this summer’s FIFA World Cup. In the fifth diary of this series, the company’s Head of Marketing Aly Lalani discusses avoiding a simple bonusing strategy, reflecting on the ’cause’ and ‘effect’ of decisions made at brand inception, …

The Deputy President for Sportradar US has predicted a chaotic post-PASPA period, as the sports betting market prepares for an estimated $190 billion in annual activity to come “out of the shadows”. Dr. Laila Mintas stressed that the benefits of legal sports betting in the US far outweigh “misperceived fears and unfounded concerns”, but acknowledged that because every state’s approach …

Rob Ripley is ready to bring “more and more amazing people” on board at Twin, after becoming the Malta-based casino’s new Talent Acquisition & HR Manager. We caught up with Ripley to find out what convinced him to make the move, how he will draw on previous experiences in his new role, what he sees as the biggest HR challenges …

Five-a-side teams featuring players from some of the sports betting industry’s leading operators, suppliers, affiliates and media organisations will be taking part in the inaugural SBC Global Championship at Stamford Bridge on Tuesday 22 May. Supported by headline sponsor Trustly Group, the eight-team tournament played out in Chelsea kits will be officiated by former FIFA and Premier League referee Dermot …

LeoVegas will resume sponsorship of the Swedish Open in Båstad, after the success of last year’s strategic effort to profile its fast-growing live tennis offering. Live betting on tennis, especially through mobile devices, is one of the fastest growing turnover markets for LeoVegas, who has combined the opportunity for all punters to bet on every point with live-streaming for ATP …