The pandemic has dominated headlines over the last 12 months. Even approaching a year on, it’s hard to say what the true fallout for customer experience (CX) will be. Back in March 2020, Bold360’s Head of Gaming Accounts Neel Davda made a series of predictions on how businesses will be affected by the pandemic. Now, he takes a look back …

EPIC Risk Management has been selected by the Counter-Strike Professional Players’ Association (CSPPA) to become its global Gambling Awareness Partner. This agreement, lauded as the ‘first of its kind’, will see EPIC and CSPPA work together to minimise gambling-related harm within the esports sector. “We’re delighted to announce such a landmark  agreement. I must applaud the leadership of the CSPPA …

In the run up to this year’s Cheltenham Festival, Spotlight Sports Group and Coral have teamed up to produce a new cinematic mini-series.  The mini-series, entitled ‘My Festival’, will consist of five cinematic features with insights from Coral ambassadors Colin Tizzard, Tom Scudamore and Chris Hughes. Sam Houlding, Spotlight Sports Group Chief Commercial Officer, said: “We are excited to be …

Low6’s plans to launch an Initial Public Offering (IPO) in Q2 2021 ‘remain on track’, according to Pires Investments – a shareholder in the mobile betting games and app developer. On 14 December 2020, Pires purchased the shares for a total consideration of £200,010. This was followed by Low6’s closure of a pre-IPO round, which subsequently raised £3.3 million in …

EuropeBet has enhanced its sportsbook offering after becoming the latest company to integrate LVision’s BetBooster product. By going live with the bet stimulation technology, EuropeBet will be able to drive engagement among sports bettors ahead of an ‘action-packed calendar of sports in 2021 including the rescheduled European Football Championships’. “EuropeBet is a brand I really admire, and I’m thrilled we’re …

Peter Christian Noer has been selected as Soft2Bet’s new Regional Manager for the Nordic markets, strengthening the sportsbook platform provider’s position within the region. Following an ‘impressive spell’ as the Country Manager for Sweden, Noer will now take responsibility for helping Soft2Bet to continue growing its footprint across Sweden, Norway and Finland – three areas identified as ‘key territories’ for …

The pandemic has brought about a ‘step change’ in the development of the Italian betting market, said Microgame CEO Marco Castaldo (pictured, left), who believes that operators are now beginning to realise the online growth potential. Speaking ahead of next week’s SBC Digital Italy, he explained why those operators who can differentiate the overall user experience by specific player segments …

With the Champions League just around the corner, Joe Mellor and Nick Haynes at Form Labs – a division of Bettorlogic – explain why they’re backing Bayern for the title and why Guardiola’s men could be the ‘pick from the English bunch’. A lot can happen from the end of the Champions League and Europa League group stages and the …

Intertops has celebrated 25 years since it became the first company to accept an online bet by launching its new, redesigned in-play sportsbook. On January 17 1996, Jukka Honkavaara – now a SBC Hall of Fame inductee – placed a $50 wager with Intertops on Tottenham Hotspur to beat Hereford United in an FA Cup fourth round tie. With odds …

Spotlight Sports Group has extended and expanded its live video content partnership with Betfair which will focus around the Racing Post Live show. Every Saturday afternoon through 2021, Racing Post Live will broadcast live reactions from racing experts as well as exchange prices and tipping throughout the day’s racing. With the aim of driving bettor engagement, the video partnership will …