Kindred Group has signed a new global payments partnership with MuchBetter, which will see its entire brand portfolio gain access to the digital payment specialist’s smart e-wallet app. Through the agreement, the payment app will be made available to players across all Kindred brands, starting its roll-out with Unibet, Bingo.com and Maria Casino. Operating since 2017, MuchBetter is a digital …
Read More »Erin-Marie Gallagher
STATSCORE on starting a betting business after 2020
You may have found yourself wondering – when is it a good time to start a new betting business? And if you did, the question may have come into sharper focus after 2020, a year that brought so many new challenges to our reality. So now as we move through 2021, let’s pose that same question again. Is now the …
Read More »GiG drives player engagement with Fast Track partnership
Gaming Innovation Group (GiG) will continue to drive player engagement across its operator network after partnering with Fast Track CRM. Through the agreement, GiG’s network of operators will now be able to ‘manage all their player engagement from one place’. “Like Fast Track, GiG is a technology company at its core,” explained Christopher Hirst, Co-Founder of Fast Track. “One of …
Read More »Aspire Global to power Luckster.com’s international expansion
Aspire Global has agreed to power Luckster.com entry into regulated European and Latin American markets ahead of the multi-vertical brand’s upcoming launch. The partnership is said to be the ‘first that covers the entire Aspire Global proprietary offering – platform, sports and casino games’. Mike Batenburg, owner and Managing Director at Luckster.com, said: “When we were searching for a platform for …
Read More »BETFEST set to connect sports fans and betting brands
The first edition of BETFEST is set to offer brands in the U.S. sports betting sector a valuable new way to reach and engage with both seasoned bettors and fans ready for their first experience of this exciting new industry. Organised by Sports Betting Community (SBC) in partnership with SeventySix Capital Sports Advisory, the online event on Saturday, May 15, …
Read More »Why closing the gender gap can help igaming reach its full potential
As with many other industries, online gambling can be considered guilty of fostering a gender imbalance, writes Jack Holmes, Affiliate & SEO Marketing Manager at Bettor Media. But while there are similar levels of females and males within many positions, certainly those in the entry and middle levels, the same cannot be said for the ‘positions of power’ higher up …
Read More »Pinnacle boosts in-play offering with DeckPrism Sports deal
Pinnacle has strengthened its in-play betting offering after signing a partnership with DeckPrism Sports to utilise its proprietary models. Through the partnership, Pinnacle will benefit from DeckPrism Sports’ technology and modelling capability which the online operator believes will help ‘take its betting product to the next level’. Marco Blume, Trading Director at Pinnacle, said: “Everyone knows that in-play betting is …
Read More »Fitzdares: Putting fan engagement at the forefront of the US Masters
Just five months on from its latest instalment, and we’re ready to return to Augusta National for the 85th edition of The Masters. Despite the limited number of patrons at this year’s tournament, a return to its traditional April placement will be a welcome change from the drizzly one-off (hopefully) November edition, as world No.1 Dustin Johnson attempts to become …
Read More »LeoVegas adds greyhound content via SIS Watch and Bet deal
SIS (Sports Information Services) has agreed to supply its UK and Irish greyhound racing content in a Watch and Bet format to LeoVegas. Through SIS’s Watch and Bet model, bettors will be able to view live races without the need for a prior bet, which the supplier believes will help LeoVegas drive both engagement and revenues. All brands in the …
Read More »Online casino revenues in Germany to reach €3.3bn by 2024
Revenues for the online casino sector in Germany are expected to reach €3.3 billion in 2024, continuing the trend of sustained growth. According to a public research project from Goldmedia referenced in the ‘Germany Betting Focus’ report published by BtoBet, revenues for online casino in the country will soon comfortably exceed the €2.2 billion registered in 2019. Estimated revenues for …
Read More »