Brendan Tinnelly, Head of Paid Social at Sportradar, shares his views on betting on tennis and explains why operators are turning to paid social to engage tennis bettors and boost their customer acquisition strategies. Where does tennis as a global sport sit in terms of its importance to betting operators and can you tell us more about the content it …

In Sportradar’s latest blog, SVP Managed Trading Services Darren Small discusses how the firm’s next generation trading and risk-management tools can be used to optimise sportsbook operations in time for August’s big kick off.  The Premier League season came to a close just over two weeks ago, but before the dust has had a chance to settle on Manchester City’s …

Oded Amir, Delasport’s recently-appointed VP of Product, joins the firm with over 15 years of experience, mainly working in product positions with the likes of SBTech and DraftKings. Here he shares his vision and strategic direction for Delasport’s products and how they will align with customer needs, business growth, and the firm’s overall technology roadmap. You’ve recently joined Delasport, with …

Luis de Prat, Regional Head of Sales at igaming and sportsbook platform solutions provider GiG, shares some insights around the importance of having a partner in Latin America with extensive experience in regulated markets. Regulation, he advised, is a complex process that requires timely coordination in order to meet regulatory requirements.  Given the vast size and potential of the developing …

Esports data and technology solutions provider Abios has obtained a B2B permit to deliver its products and services to operators licensed in Sweden, the company confirmed in a statement today.  The Stockholm-based, wholly-owned subsidiary of Kambi Group plc, has obtained a five-year permit to provide esports solutions. It will run until 30 June 2028, subject to regulatory requirements from Spelinspektionen, …

Better Collective’s Capital Markets Day offered a rare opportunity for industry observers and partners to gain a glimpse into the firm’s thoughts and ambitions. Jesper Søgaard was in fine form as he outlined his vision of the past, present and future. 2023 has so far been a flyer of a year for digital sports media group Better Collective. The firm …

The end of Counter-Strike Global Offensive, one of the largest esports titles in betting, is near. In the summer of 2023, CS:GO will become Counter-Strike 2, altering several key game mechanics. Abios’ Engineering Manager Peter Torsson, who has extensive experience within the esports industry, aims to shed some light on what we might expect from CS2. He also covers the …

Content marketing is fast becoming a vital component in the drive to make your brand stand out in the marketplace according to Richard Duncan, Head of Business Development and Strategic Partnerships, PA Betting Services. But crucially, there are some challenges to address if you want to strike the correct balance.  SportsHandle has reported the cost of acquiring customers has been …

Esports data and technology supplier Abios has today revealed its new odds product for CS:GO, featuring a wide selection of engaging bet offers curated for esports fans.  In a statement, the company confirmed that bet offers can be mixed and matched with “exciting product features such as same-game parlay, player props, and flash markets, allowing sportsbooks to take full advantage …