Andrew McCarron

BetVictor extends partnership with Chelsea-themed game

BetVictor has been making the most of its association with Premier League Champions Chelsea Football Club by launching a new product featuring the club’s branding, The bookmaker is billing the new game as the world’s first Premier League football club-branded online slot and features some of the reigning champions’ greatest players, while its soundtrack recreates the famous Stamford Bridge atmosphere. …

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New Microgaming slot hits the Bullseye

Microgaming is delivering what can be called a ‘super, smashing, great’ online slot this month with the launch of Bullseye, a game based on the classic TV game show presented by stand-up comedian Jim Bowen. Based on the game of darts, Bullseye involved three pairs of contestants competing against one another to win prizes, with iconic mascot Bully making appearances …

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SpiffX’s Claudia Farrugia: The 5 Best Ways of Boosting Exchange Liquidity

Jacopo Werther

Claudia Farrugia, Operations Manager of listed operator SpiffX, discusses the challenges of liquidity for betting exchanges and the best ways of ensuring good liquidity on the market. For bettors and professional traders, betting exchanges are usually the obvious choice due to the strategical freedom that they allow. The question is usually which exchange to choose. Various elements determine the player’s …

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Howe did they do that? Bournemouth be praised – AccaTracker Analysis

In the most exciting game of the weekend, Junior Stanislas grabbed two late goals (87th and 97th minutes) as the Cherries twice came from behind to rescue a point against Everton. Team FA’s app Accatracker, which allows users to keep track of their football bets, revealed that it wasn’t just Eddie Howe that was rescued by this late brace. Bookmakers …

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Key Accumulator Match – Bournemouth v Everton

Punters are expecting more south coast pain this weekend when Everton visit Premier League newcomers Bournemouth, according to data from Team FA’s AccaTracker app. The Cherries have not been getting the results of late, despite some impressive team performances, as the side’s long term casualty list is biting hard. In contrast Roberto Martinez has seen his side really play into …

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RGT greenlights further loyalty card player research

The Responsible Gambling Trust, the industry-funded organisation that commissions research, treatment and education initiatives around problem gambling, has commissioned NatCen Social Research to conduct a follow-up to a survey of bookmaker loyalty card holders first published in 2014. Researchers will measure problem gambling rates and study reasons for behaviour change since the original survey. The 2014 survey of bookmaker loyalty …

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Betfair – Paddy Power merger on course for Q1 2016

The merger between Paddy Power and Betfair is all set to be completed early next year, according to Betfair CEO Breon Corcoran. During the exchange operator’s half year results, the company confirmed that all relevant regulatory filings have been submitted and the merger is on track for completion in Q1 2016, subject to shareholder and regulatory approval Betfair appears to …

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Arsenal let down punters after falling in The Hawthorns – AccaTracker Analysis

Bookmakers were toasting West Bromwich Albion’s 2-1 victory over Arsenal at the Hawthorns this weekend as the match was the banker on most people’s accumulators this weekend. Data from the AccaTracker app, which has been developed by Team FA to allow users to monitor their multiple bets, showed that the match was selected by 7% of punters, meaning that they …

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