SBC News Voice of the Sports Betting Industry
Online betting group France Pari has recorded an annual growth of 17% for 2015 and established itself as a leading provider of sportsbook solutions in Europe. Total revenues are up from €17m to €20m, thanks in no small part to the success of B2B entity, SPORTNCO.
France Pari recorded a growth of 80% from its B2B delivery of white labels and sublicenses in 2015, as fees and royalties for SPORTNCO reached £2m. SPORTNCO delivers a complete and fully integrated turnkey betting solution, covering over 40 sports and 50,000 sporting events per annum.
The upturn in these B2B revenues has been largely attributed to the growth in both stake and gross gaming revenues for France Pari customers. This includes French sports betting operators NetBet.fr, Zebet.fr, Genybet.fr and Joa-online.fr, but also Eurotierce.be and Zebet.com.
Indeed all of France Pari’s customers have recorded growing market share in 2015. As a result of this growth, the total market share for France Pari and B2B customers reached more than 10% of the French online sports betting market, which is a record level.
It’s not only the B2B side of France Pari that enjoyed growth in 2015; revenues of its B2C activity via France-pari.fr and Feelingbet.fr have also grown by 5% in 2015 to €17m. Unsurprisingly, Football, Tennis and Basketball were responsible for 90% of the stakes, although the effect of the Rugby World Cup was shown by Rugby Union coming in 4th, with annual stakes growing from 2-4%.
Hervé Schlosser, Chairman and CEO of France Pari, is understandably happy with the results, which provide confirmation of the merits of his combined B2B/B2C strategy heading into 2016.
He said: “We expect a continued growth in 2016, with UEFA Euro 2016 and the Rio Olympics. We will also be launching a new range of sports betting offers throughout the year, and making our B2B solution available in German, Portuguese and Chinese during Q1 2016.”
