ESA Gaming has expanded its EasySwipe product portfolio to include its new release, Basketball Mine. Basketball Mine is ESA Gaming’s seventh EasySwipe game and joins Goal Mine, FruitStaxx and Egyptian Reels, in addition to more ‘classic’ titles such as BlackJack and European Roulette. The instant win game lets players put their basketball skills to the test “as they bounce onto …
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ESA Gaming has entered the Portuguese market after agreeing to provide its EasySwipe titles to Casino Portugal. Through the new partnership, Casino Portugal customers will be able to play ESA’s EasySwipe games including Fruit Staxx – with further releases in the pipeline for later this year. Zorica Smallwood, Director at ESA Gaming, said: “Entering new markets is a key focus …
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BetConstruct has struck a partnership with ESA Gaming, incorporating the games provider’s EasySwipe portfolio to its aggregation platform. All operators partnered with the online and land-based casino solutions provider will gain access to ESA Gaming’s expanding portfolio of lightweight mobile titles that have found success in creating brand loyalty and generating revenue for sportsbook platforms. ESA’s swipe-in titles offer bettors …
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ESA Gaming has continued its expansion into regulated gambling markets after securing a supplier licence from the Malta Gaming Authority (MGA). The MGA licence will allow the supplier to distribute its collection of mobile gaming products, including the EasySwipe portfolio, to a range of new partners. “The accreditation of our products by the MGA marks a very exciting step for …
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ESA Gaming has strengthened its foothold in the Italian gaming market after agreeing to supply its EasySwipe portfolio of HTML5 mobile-first titles to local operator Scommettendo. Through the partnership, Scommettendo will boost lifetime values for its sportsbook players through the seamless integration of lightweight games such as Goal Mine and Fruit Staxx, as well as ESA’s versions of Roulette and …
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SBC News sat down with Zorica Smallwood, Director at ESA Gaming, to discuss the highlights of the year for the company and some predictions for 2021. One of the high points in 2020 for ESA Gaming, she said, has been the launch of cross-selling games, EasySwipe™, alongside the consolidation of its content aggregator system and poker network. EasySwipe is a …
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Uncertain times remain as we enter the final quarter of 2020, and the sports betting industry is fully aware that further lockdowns could follow as the number of COVID-19 cases start to climb sharply. We asked four key industry stakeholders about the lessons learned from lockdown earlier this year and how operators should prepare themselves in the event of future …
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ESA Gaming has outlined plans to accelerate the company’s next level of growth after naming Maria Luisa Malfasi as its new Business Development Manager. Having amassed over 15 years’ experience from the online gambling sector, Malfasi will take responsibility for leading ESA Gaming’s commercial efforts and pursuing strategic opportunities via new partnerships and identifying new markets. Zorica Smallwood, Director at …
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ESA Gaming has strengthened its games portfolio after confirming the release of its latest football-themed EasySwipe title, Goal Mine. Goal Mine, which has been inspired by computer classic Minesweeper, will ‘challenge players to race across the pitch for a chance at goal’. Zorica Smallwood, CEO at ESA Gaming, said: “The upcoming launch of Goal Mine is something we are very …
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Zorica Smallwood, CEO at ESA Gaming, discusses how the return of sports has offered the iGaming industry a unique opportunity to cross-sell on a vast scale, and how lightweight mobile products can make the acquisition of new customers into a more smooth and streamlined process. The iGaming industry is increasingly facing more and more challenges in unifying its different verticals. …
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