Tag Archives: UK national lottery

Retail remains largest sales channel for Camelot as sales jump 3.7%

Despite reporting significant growth in its digital operations, retail continues to be the largest sales channel for the UK National Lottery, with 75 per cent of sales coming via the in-store terminals. With over £5,373.3m of sales generated by the retail kiosks, retail has been a driving force for the continued success of Camelot – the UK National Lottery operator …

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National Lottery rethink sees Camelot call for creative pitch

UK National Lottery operator Camelot Group has called for its first creative agency pitch in over 10-years, as the firm’s new leadership looks to revitalise the brand and messaging of the UK Lottery. To date, Camelot’s multi-million advertising account has been serviced by London marketing agency AMV BBDO (BBDO Group) who have acted as creative lead for National Lottery and EuroMillions …

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UKGC seeks Programme Director for National Lottery licence competition

The UK Gambling Commission (UKGC) is seeking to recruit a Programme Director to work with its executive governance team on the upcoming National Lottery 4th licence competition. The commission informs that the Programme Director will be tasked with ‘laying the foundations’ for its National Lottery 2023 tender process. Since 1994 Camelot UK has held the exclusive rights to operate the …

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Matt Risdale joins Camelot as group corporate communications lead

UK National Lottery operator Camelot Group (Camelot) is set to gain a new head of corporate communications as PR Veteran Matt Risdale joins the firm’s leadership ranks. Last week, Risdale confirmed to UK media news sources that he was joining Camelot, taking on the official title of Head of Strategic Communications, Risdale will take lead of both Camelot business and …

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Off Air…BBC moves UK National Lottery to iPlayer platform

The BBC has confirmed that it will no longer air the live draw of the UK National Lottery, dropping the Saturday night broadcast which has been a fixture on UK TV schedules since 1994. As part of its new contract with National Lottery operator Camelot, the BBC will broadcast the draw in a special slot within its iPlayer streaming service …

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Camelot fixes faulty mobile apps

UK National Lottery operator Camelot has updated its customers informing them that it has issued a release fixing its Apple iOS app, following nearly a month-long downturn. Issuing an ‘important player message’ the lottery operator further promised that it would fix its Android app which was being tested and would be ’coming out soon’. In October Camelot pulled its mobile …

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Camelot adds QR codes to UK National Lottery tickets

Seeking further convergence between its retail sales and mobile channels, UK National Lottery operator Camelot is set to add QR scanning codes to its purchased tickets, allowing players to instantly check their numbers. QR scanning codes will be attached to draw based game tickets for the UK Lottery and its syndicated competitions Thunderball, Hotpicks and EuroMillions. Camelot are reported to …

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Camelot sees surge of ticket sales through digital channels

Camelot the UK national lottery provider has announced ticket sales of £7.27 billion in 2014/15 financial year, recording an increase in ticket sales of 546 million on the preceding year. Camelot governance highlighted that the surge in ticket sales had been driven by consumers using Camelot’s digital inventory to purchase tickets and additional lottery products. Uptake of its digital lottery …

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