Tag Archives: TriggySport

Triggy’s Björn Nilsson – “Localisation is nothing, personalisation is everything”

Swish - Copyright: yuran-78 / 123RF Stock Photo

In a global environment where instant is everything, many organisations on a global basis are striving to gain a march on the competition with the latest innovation or tool etc, with ‘personalisation’ becoming an increasingly utilised buzzword. One such example is Triggy, who after struggling with outsourced development of its TriggySport app, brought it in-house, re-worked and subsequently rolled-out very recently. …

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