Tag Archives: SG Digital

Relax Gaming’s Money Train 2 wins Slot of the Year at CasinoBeats Game Developer Awards

Relax Gaming’s ‘Money Train 2’ was named Slot of the Year 2021 at the inaugural  CasinoBeats Game Developer Awards, asMalta’s igaming industry gathered to celebrate the innovation and creativity of the teams that have engineered and powered online casino’s best performing titles. Hosted by Trudy Kerr at the InterContinental Hotel in St Julian’s, Malta, the Game Developer Awards recognised the …

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SportCast: Bringing game-changing concepts to evolve sports betting

SportCast

SportCast, a pioneer of the BetBuilder concept, is eyeing the ‘next phase’ of its vision to redefine the sports betting experience with the backing of Scientific Games. SBC News caught up with SportCast Managing Director Ryan Coombs and Operations Director Matthew Turk to find out how the recent acquisition will help drive future innovations from SportCast. This includes its ambitious plans …

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Scientific Games to redefine the sports betting experience with SportCast

Scientific Games has acquired sports betting innovation studio SportCast to strengthen SG Digital’s sportsbook technology unit. Operating since 2013, SportCast is recognised as a leading developer of customised betting components and market solutions for sportsbook operators.  The London-based studio is credited as the original developer of the BetBuilder product – a transformative innovation that allowed online sportsbook players to build …

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Entain upgrades OpenGaming partnership with SG Digital  

Scientific Games Corporation (SGC) has announced a major contract renewal, as its SG Digital unit will continue to power the iGaming portfolio of FTSE100 gambling group Entain Plc. Updating investors, SGC confirmed that SG Digital has secured a further three-year extension to its existing partnership, which will see Entain’s brands continue to be serviced by the OpenGaming ecosystem as lead …

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Content and speed key to sports betting growth in 2021

content

Nikos Konstakis (pictured), VP Sportsbook at SG Digital, explains why the sports betting industry is well positioned for growth in the months ahead and how content will drive the user experience to new heights. As we enter a huge year for the betting industry with major sporting events providing real growth opportunities for operators, there is finally cause for optimism …

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Laura Probert joins SG Digital as Chief People Officer

Laura Probert joins SG Digital as Chief People Officer

Laura Probert has been selected as the new Chief People Officer for Scientific Games’ Digital team, joining the company from WPP where she served as VP Talent. Confirming her appointment, SG praised Probert’s wealth of experience in delivering ‘successful’ People and Culture strategies. As the new CPO, she is expected to place an increased focus on Diversity, Equity and Inclusion …

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OpenSports processes record Melbourne Cup betting numbers

Melbourne Cup - Jockey Jye McNeil holds the Lexus Melbourne Cup after riding Twilight Payment to victory in race 7, The Lexus Melbourne Cup, during Melbourne Cup Day at Flemington Racecourse in Melbourne, Tuesday, November 3, 2020. (AAP Image/Racing Photos, Scott Barbour) NO ARCHIVING, EDITORIAL USE ONLY ** STRICTLY EDITORIAL USE ONLY, NO COMMERCIAL USE, NO BOOKS **

SG Digital processed a record-breaking number of bets for its OpenSports customers during yesterday’s Melbourne Cup, despite Australia’s most famous annual thoroughbred horse race taking place behind closed doors. OpenSports is the full package sportsbook solution for SG Digital, the digital division of Scientific Games, with wagers processed through the OpenBet betting engine. Compared with the 2019 event, there were …

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Turning behaviour into revenue: Xtremepush bangs the drum for smarter player engagement

tech stack

Operators could – and should – be putting their customer data to more effective use, believes Victor Sevciuc, Head of Sales for Sports Betting and Gaming at Xtremepush.   He was speaking to us ahead of an upcoming Xtremepush webinar which will be hosted by SBC on Thursday 29 October, entitled ‘Turning player behaviour into revenue: Building an omnichannel approach to …

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Lockdown 2.0 – are you prepared if we lose live sports again?

lockdown

Uncertain times remain as we enter the final quarter of 2020, and the sports betting industry is fully aware that further lockdowns could follow as the number of COVID-19 cases start to climb sharply. We asked four key industry stakeholders about the lessons learned from lockdown earlier this year and how operators should prepare themselves in the event of future …

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Yiannis Stathis, SG Digital: The costly pursuit of one-to-one relationships

OpenMarket

SG Digital’s Yiannis Stathis believes that OpenMarket can spell an end to the complex working environment for sports betting operators and suppliers, adding that both sides are losing too much time – and “leaving too much money on the table” – by trying to manage one-to-one relationships. Stathis was delivering a presentation at the SBC Summit Barcelona – Digital, where …

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