Tag Archives: odds

SoftSwiss has enhanced its sportsbook solution by adding British, Hong Kong, American, Indonesian and Malaysian odds types.  The solutions provider believes that the addition of new formats for betting odds will ‘boost the convenience and user-friendliness of the betting platform ahead of the summer’s large-scale sporting events’. Alexander Kamenetskyi, Product Owner of SoftSwiss Sportsbook, commented: “Our Sportsbook team is working …

After his X Factor win on Sunday night, Matt Terry is the bookmakers’ favourite to bag this year’s Christmas number one.  The single, ‘When Christmas Comes Around’, written by Ed Sheeran, is at 6/4 with William Hill to win the festive race, ahead of closest competitor Friends of Jo Cox at 5/1 and Louis Tomlinson and Steve Aoki at 7/1. Sheeran …

In part two of his article on pricing in the betting industry, Jeevan Jeyaratnam of Super Soccer GPS highlights some of the mistakes that occur because of the way trading rooms work these days, and the implications for the customer. Confidence in some large scale price providers is low, and rightly so judging by a couple of ‘early shows’ we’ve witnessed this …

This, the second in SBC’s new Bookies’ Corner series, sees the experts from the world of betting hash out the EU Referendum and whether there’ll be a Brexit.  It has been speculated that Brexit may become the biggest political betting event in history. Political betting has been gaining popularity in recent times with the Scottish Referendum breaking records, and this …

SBC’s Football Odds Expert Jeevan Jeyaratnam, of odds compiling firm Super Soccer GPS, explains what happens when an unfamiliar name unexpectedly hits the team sheet. The promotion of Marcus Rashford into the starting XI for Manchester United’s must-win Europa League game with Danish champions Midtylland on February 25th 2016 was a landmark for the player, but created a wave of rapid …

Super affiliate bettingexpert.com has developed a simple new interface that will allow punters to find the bookie bonuses that are relevant to them. Called Bookmaker Finder, the new product allows users to search for the type of bonuses that they want from a database of over 30 bookmakers. It also provides payout comparisons across 9 of the most popular UK …