Tag Archives: ‘Nye Expekt’

With the Danish gambling market continuing momentum after its re-regulation, brands such as LeoVegas’ nye expekt are taking advantage of this expanding space. To boost its visibility, the company entered into a sponsorship agreement with Denmark’s top football league, 3F Superliga, last month. The potential of the market is apparent. Spillemyndigheden, the Danish Gambling Authority,  recently reported that the country’s …

Kambi Group is on target to achieve its 2027 objectives, CEO Kristian Nylén informed investors following the group’s Q2 and H1 trading update, although the firm has noted some financial difficulties encountered over the past six months. Alongside Kambi’s Chief Financial Officer (CFO), David Kenyon, Nylén addressed details in the group’s latest financial statement that operator turnover had a ‘dampening …

Nye expekt has entered into a sponsorship agreement with the 3F Superliga – Denmark’s premier football league. The LeoVegas-owned sports betting brand becomes the league’s official betting partner, and will gain brand visibility and awareness in Denmark through TV ads, 3D signage on the pitch, and a digital presence on the 3F Superliga website and social media channels.  The sponsorship …

LeoVegas has taken another step in its strategy of enhancing its sports betting operations, with a particular focus in the Nordic markets, relaunching the Expekt brand in Denmark. The company, which has traditionally focused on online casino products, has taken its ‘Nye Expekt’ (New Expect) sportsbook live in Denmark following a successful run in neighbouring Sweden. Expekt returns to Denmark …