Sky Bet has launched its latest campaign as a partner of the English Football League (EFL), focusing on the upcoming Play Offs deciding the promotion hopes of several teams. The campaign, labelled #StepUp, will see the Flutter Entertainment betting and gaming brand continue the messaging around the play-offs it has displayed for the past three seasons. On-pitch activations and video …
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UK government Ministers are reportedly planning to launch an investigation into the collapse of ‘football player trading exchange’ Football Index. The Times reported that legislators are ‘deeply concerned’ by the collapse of the operator, after users lost over £100 million following its crash into insolvency. “This case further reinforces the need for our comprehensive review of gambling laws,” a government …
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Premier League football clubs will examine and discuss the future of betting sponsorships at a meeting scheduled for this Thursday. Sky News has this morning reported that EPL leaders will receive an ‘update on findings around shirt sponsorships and gambling addiction’. Football’s relationship with betting operators has become a prominent concern of the government’s ongoing review of the 2005 Gambling …
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Chairman of the English Football League (EFL), Rick Parry, has spoken out against a ban on sports betting sponsorship arrangements, citing financial concerns for lower league teams. Speaking to the Financial Times (FT), Parry remarked that a betting sponsorship ban would be ‘catastrophic’ for smaller football clubs ‘in the wake of the pandemic’. Parry’s comments come two months after it …
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Football player stock exchange, Football Index has prompted an investor exodus after making the decision to reduce dividends paid for each player transaction, leading to a significant drop in asset value (player price) and returns (player value) for its customers. Some users have reportedly lost tens and in some cases hundreds of thousands, with one bettor allegedly losing £250,000. To …
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Football Index has donated its shirt sponsorship for Nottingham Forest and Queens Park Rangers to the Young Gamers and Gamblers Education Trust (YGAM). Marking Safer Gambling Week, QPR will wear a special edition shirt for their London derby against Watford on 21 November, while Nottingham Forest will be sporting the shirts for their game against Bournemouth on 24 November. The …
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Following the takeover of Irish operator BetBright earlier in the week, it has been clarified that the BetBright’s Dublin headquarters were to be integrated into the 888 group, and that players would have 30 days to access accounts to withdraw funds or winnings. As a goodwill gesture, 888 announced that any bets placed on the BetBright platform for the Cheltenham …
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EFL Championship football clubs have been busy strengthening their partnerships ahead of the 2018/19 season, with both Nottingham Forest and Aston Villa announcing fresh agreements with BetBright and Kindred Group respectively. Last season’s play-off runner-up Villa has renewed and extended its relationship with Kindred, which has seen the 32Red brand become the club’s new principal partner, with Unibet set to …
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From sponsorship to the ever-expanding world of football media coverage, when it comes to the business of football, SBC has you covered. This edition shines a spotlight on the recently-leaked Paradise Papers, and the question marks over club ownership that these papers have thrown up. We’ll also reflect on allegations of match fixing against Nottingham Forest owner Evangelos Marinakis, CONCACAF’s …
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Speaking at Betting on Football 2017, Nottingham Forest Commercial Manager Mark Bullock confirmed a renewed sponsorship deal with 888sport, described as “the biggest in the club’s history”. Bullock hailed the ongoing success of the partnership with the Gibraltar-based 888sport, which has helped the club to successfully “combine a binary market with the engaged, emotive fan”. As part of the deal, …
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