Tag Archives: Neosurf

Neosurf initiates iGaming Daily takeover for a week of payment insights 

SBC News Neosurf initiates iGaming Daily takeover for a week of payment insights 

There’s a different look to iGaming Daily this week as we have a takeover from Neosurf.  Led by Andrea McGeachin, CEO of Neosurf, the pay and play specialists will be welcoming a range of special guests to provide their expertise on all things payments and player protection. The takeover kicks off on Tuesday when Andrea is joined by Shelley White, …

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Experts Table: Gambling needs a sanity check on data discipline & business intelligence

SBC News Experts Table: Gambling needs a sanity check on data discipline & business intelligence

Data management and business intelligence have been determined as the vital disciplines for all gambling-related businesses to maximise margins and reduce costs needed to compete in a cutthroat market. Yet, despite AI innovations, gambling’s value-chain has become more convoluted in its data frameworks and processes. Hence incumbents require an intelligent approach beyond data collection, to benefit from a data-driven culture …

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NeoSurf promotes Sue Page to CEO of North America

SBC News NeoSurf promotes Sue Page to CEO of North America

NeoSurf has expanded its corporate leadership team by announcing the promotion of Sue Page as its Chief Executive Officer (CEO) of North America. Page is promoted from her role as Executive Vice President of North America, where she led the commercial deployment of NeoSurf’s prepaid solutions within US states regulating sports betting and iGaming services. Updating the media, NeoSurf cited …

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Solid account management boosts pandemic growth for Neosurf

account management

Neosurf has recorded growth rates in excess of market expectations during the pandemic period, underpinned by its focused ‘solid account management’ strategy. Putting people as important as profit in the quest for brand loyalty has been crucial for the popular payments platform, which enables gamers and gamblers to pay online without credit card usage and without disclosing personal information. It …

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Jason Spiller, Dire Wolves: Neosurf more than just a sponsor for esports

Dire Wolves

Jason Spiller, owner of New Zealand-based esports team Dire Wolves, explains why corporate partners such as Neosurf should not be seen as just financial sponsors, but more as responsible contributors to the whole esports ecosystem. Given that nearly two thirds of New Zealand parents use gaming to supplement their childrens’ education, as revealed in the 2020 Digital New Zealand Report, …

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Why Neosurf chose to back the creation of League Circuit Oceania

SBC News Why Neosurf chose to back the creation of League Circuit Oceania

The support shown by Neosurf for the League of Legends (LoL) scene in Oceania proves that its commitment to gaming events extends way beyond positioning itself as a way to pay. Chief Commercial Officer Andrea McGeachin told SBC News that the corporate philosophy for Neosurf, a global payments solution enabling gamers to pay online without credit card usage and without …

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BOSE Digital: Content is the key unlocking esports sponsorship potential

SBC News BOSE Digital: Content is the key unlocking esports sponsorship potential

The esports industry has garnered significant growth over the last couple of years, with both COVID-19 and the lockdown accelerating and boosting consumer and commercial interest globally.  Meanwhile, betting has significantly increased its interest around esports, which has helped sponsors ease their way into this ever-growing market. Moderating duties at the ‘Perfect Partners’ panel on day two of Betting on Sports …

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SBC Digital Summit: ‘Cashless’ environments to take centre stage when retail returns – Samuel Barrett

SBC News SBC Digital Summit: ‘Cashless’ environments to take centre stage when retail returns - Samuel Barrett

Samuel Barrett, Director of Gaming at Trustly, believes that moving towards cashless environments will be a main component in helping players in retail make payments when businesses return to normal after the COVID-19 crisis. Delivering the day-four keynote at this week’s SBC Digital Summit, kicking off the Neosurf sponsored Payments Day track, Barrett bemoaned that while the online gambling industry …

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