Having secured a monumental deal with Major League Soccer (MLS) earlier this year, IMG ARENA President Freddie Longe spoke with SBC Leaders Magazine how the two organisations will work together to revolutionise the fan experience and extend the reach of rights holders in an era that’s becoming increasingly dominated by the power of data. First off, how did the deal …
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Why the time is right for a North American World Cup
Whilst the footballing world is heavily focused on Russia 2018, in less than one week FIFA will congregate on Moscow to announce the destination of the 2026 World Cup. Football’s governing body will decide whether the joint bid by the USA, Mexico and Canada is successful or whether the tournament is heading to the North African region of Morocco for …
Read More »FSB Technology partners with Sportdec for new app launch
Platform provider FSB Technology (UK) Ltd has partnered with Sportdec, an Irish technology start up, for the launch of its new app ahead of the Euro 2016 quarter finals. The Sportdec app features live scores, notifications, fixtures and tables, statistics, video, and editorial content, as well as FSB’s new fully-optimised sports betting service. They also have access to FSB’s CRM …
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