Tag Archives: Major League Baseball (MLB)

Major League Baseball (MLB) has acquired an equity stake in Sportradar as part of a new partnership that aims to ‘unlock the full data and audiovisual potential’ of the league.  Valid until 2032, the terms will see MLB being issued up to an aggregate of 1,855,724 Class A ordinary shares throughout the agreed period. The new arrangements build on the …

Sportradar has launched a multi-year partnership with Major League Baseball (MLB) that will unlock new baseball prospect scouting opportunities.  Available to the league’s 30 clubs, Sportradar will supply MLB with its Synergy Coaching and Scouting solution which boasts player analysis and event monitoring technology that could increase the scope of coverage from 3,300 games to more than 20,000.  This represents …

Sportradar has signed its second partnership of this week, entering into an agreement with Netherlands-based bi-annual baseball tournament Haarlem Baseball Week (HRH). The multi-year deal was signed between HRH and Sportradar’s Synergy Sports, which will exclusively offer its technology, products and services to teams and players competing in the week-long tournament. Synergy will record video content and gather and produce …

Betcris has entered into an agreement with Toros del Malacateco (CD Malacateco), becoming the official sponsor of the Guatemalan top-flight football club for the next three years.  The international betting operator has been pursuing an extensive marketing strategy in the Latin American sports sector over the past year, having recently secured deals with nine Honduran and two Brazilian football teams.  …

Betcris has entered into nine different sponsorship arrangements with football clubs from the League of Honduras, strengthening its sports marketing approach in the country.  The ninefold business development marks an enhancement of Betcris brand visibility in Latin America, in particular in Honduras where the online sports betting operator already holds the title sponsorship to the aforementioned League of Honduras. As …

ASX, the venture of Paddy Power’s former marketing chief, has moved to bolster its sports content ahead of the Six Nations, which commences this weekend. The platform, which functions as a ‘virtual stock market’ for NFTs, has incorporated rugby union into its wider sports offering in anticipation of the tournament, supported by data from Rugby Analytics.  Players invest in the …

Kambi will continue to leverage Sportradar’s US sports data offering, covering a range of prominent leagues and tournaments, under the terms of a five-year extension agreement. The contract renewal will see Sportradar continue to supply the international sports betting supplier with data from the National Basketball Association (NBA), National Hockey League (NHL) and Major League Baseball (MLB) as well as …

Shortly after successfully completing its IPO and listing on the Nasdaq Global Exchange, Sportradar has announced that early investor and former National Basketball Association (NBA) player Michael Jordan has joined its Board of Directors. Jordan will serve as a Special Advisor at the company, effective immediately, whilst also increasing his investment, with the providing ‘guidance and strategic counsel’ concerning the …

Sportradar has confirmed its Initial Public Offering (IPO), with the aim of raising $504 million through floating of shares in addition to a further $159 million via concurrent private placements. The Swiss-based sports data and technology company will offer 19 million shares at a price range of $25 to $28, with the concurrent private placements taking place with Eldridge, entities …

Sportradar has strengthened its position in the US sports betting industry by extending its existing partnership with prominent operator FanDuel. The contract renewal will see Sportradar continue to serve as the data and odds supplier for US sports for FanDuel until 2028, with the Swiss sports data and analytics company providing products and services including pre-match and live betting services …