Sports data intelligence firm Twenty3 has signed a new partnership with Sky Bet to become the UK betting giant’s latest Toolbox customer. The new collaboration places Twenty3 next to Flutter Entertainment’s subsidiary Sporting Life in their efforts to provide Sky Bet with the opportunity to educate and inform sports fans through data-rich content. This would in turn drive player acquisition …
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Sky Bet produces ITV Daryl Jacob jockey documentary
Sky Bet has announced the production of a new documentary centred around the online betting operator’s brand ambassador Daryl Jacob is in the pipeline. The film, titled ‘Daryl Jacob: Being a Jockey’, which will be released ahead of the 2021 Cheltenham Festival, ‘aims to capture the highs and lows of life as a professional jockey’ and in particular, National Hunt …
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