BetMakers Technology Group has extended its agreement with William Hill, further strengthening the Australian betting solutions provider’s connections to the European sector. The deal will continue to encompass delivery of BetMakers fixed odds solutions, content, and data services to the legacy UK bookmaker, part of the 888 Holdings international gaming group since acquisition in late 2021. This includes its Price Manager …
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PointsBet Aus extends deal with BetMakers for ‘vital’ Price Manager
BetMakers has extended its agreement with PointsBet Australia for fixed odds solutions, content, and data services. BetMakers’ expanded commercial agreement with the ASX-listed sports wagering operator includes Price Manager, an all-in-one fixed odds solution that combines BetMakers’ price management and automated trading strategies with its proprietary rating and pricing model. Matthew Rix, Chief Trading and Operations Officer at PointsBet, said: …
Read More »TonyBet to develop ‘global racing product’ via BetMakers deal
TonyBet has announced that it is integrating BetMakers’ Embedded Racebook Solution into its sportsbook and igaming platform. In the aim of offering customers an enriched betting experience on horse racing, the turn-key solution will facilitate faster implementation of a racing vertical, deliver ‘expert’ trading and risk management services and create a ‘smoother’ betting process. Alex Haig, Product Director and Country …
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