Ahead of the start of a new Premier League season, Sky Betting & Gaming (SB&G) is bolstering its fantasy sports provisions by partnering with mobile games developer Dribble. The partnership will see Dribble DFS games promoted under the Sky Bet brand. The partnership will see SB&G integrate Dribble’s unique DFS games portfolio which focuses on introducing casual sports fans to …
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Sky Betting & Gaming hosts first commercial talk in Leeds
Sky Betting & Gaming has held the first in a series of ‘Commercial Talks’, as industry pros took to the floor to share their experience and knowledge to the local product and marketing community in Leeds. On 6 October, over 40 guests spanning product management, design, creative and brand, secured a slot to hear talks from Sky Bet’s Commercial Director …
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