Tag Archives: Jesper Sogaard

As 2020 draws to a close, what better way to round off the year than by celebrating the achievements of some of the industry’s leading companies. At the star-studded SBC Awards earlier this month, Better Collective was recognised as the Sports Affiliate of the Year, which CEO Jesper Søgaard described as a ‘fantastic’ way to end what has been a …

Better Collective is confident of maintaining its full year financial guidance despite facing significant headwinds as a result of COVID-19. Publishing its Q3 results, the sports betting media group noted that it is ‘cautiously’ expecting the remainder of 2020 and 2021 to be filled with sports and increased betting activity, allowing it to remain on track for fulfilling its full-year …

Better Collective has completed a ‘major strategic move’ after confirming that it has completed the acquisition of igaming lead generation specialist Atemi Group. The acquisition has been valued at approximately £40 million, of which £32.5 million is paid upfront at closing. This will be done via a combination of £27.8 million in cash and £4.7 million in Better Collective shares …

Better Collective has highlighted the strength of its digital business model in mitigating the impacts of COVID-19, as widespread sporting cancellations hindered performance during Q2. This story featured in today’s SBC News 90. To view the latest round-up, watch today’s edition here. Publishing its interim results for the period 1 April – 30 June, Better Collective noted a 4% decline …

The Digital Marketing Day of the groundbreaking SBC Digital Summit will feature insights from market leaders across the affiliate sector, including industry heavyweights Jesper Sogaard (CEO & Co-Founder, Better Collective) and Stuart Simms (Group CEO, XLMedia, and former Global CEO of Rakuten Marketing). Taking place on 1 May 2020, the fifth day of the largest ever virtual conference and exhibition …

Better Collective has revealed that an acceleration of its acquisition strategy and broadening of its media partnership portfolio has allowed the affiliate to land ‘well in line with financial targets’. Publishing its annual report, the industry affiliate marketing publisher revealed a 67% growth in revenues, up from €40,483 in 2018 to €67,449. Meanwhile, EBITDA also saw an increase from €16,241 …

Stockholm-listed Better Collective A/S has posted Q4 revenues of €19.6 million, up 61% from the €12.1 million in the corresponding period of 2018. The igaming affiliate’s record revenue performance was helped by in excess of 118,000 new depositing customers (NDC’s) during the period (55% growth, most of which was organic). EBITA before special items increased by 32% from €5.4 million to …

Romanian betting operator Superbet will use an injection of cash from Blackstone to build a bigger online profile as it tries to replicate the success of its retail business.  That’s according to new CEO Johnny Hartnett, the subject of our lead interview for the first SBC Magazine of the year, which is now available to download HERE. Hartnett, who joined …

Better Collective said acquisitions in the US and Sweden had positively impacted its total growth in Q3 2019 (1 July to 30 September) after posting record quarterly revenues of €17.13 million – up 54 per cent from €11.13 million in the corresponding period of 2018. The industry affiliate added that organic revenue growth was 25 per cent. EBITA before special …