Tag Archives: ICS

Kwiff charges racing markets with Racing Post content  

Mobile bookmaker Kwiff has optimised its racing audience capacities by integrating Racing Post content solutions.   Starting this week, all Kwiff racing markets will feature in-depth Racing Post analysis and insights provided by the publisher’s ‘data-filled racecards’. Agreeing terms on a comprehensive content package, Kwiff’s UK and international racing markets (South Africa and UAE) will be supported by Racing Post’s high-quality …

Read More »

Andrew Morgan, ICS: Engaging bettors through the power of voice

As 2019 approaches, the methods used by operators to engage bettors continue to evolve, with the importance of maximising every platform becoming increasingly valuable. We caught up with Andrew Morgan, International Director at Independent Content Services, who emphasised why sportsbook operators must consider voice as an integral part of 2019 marketing plans. SBC: What does “voice” mean when it comes …

Read More »

ICS gets PL ready by launching Alexa Skill for online bookmakers

ICS - Copyright: karneg / 123RF Stock Photo

Punters can now receive team-by-team news and audio blasts via Amazon’s personal assistant, after Independent Content Services (ICS) launched Amazon Alexa Skill in time for the new season. The new service delivers the latest team news, in-play match reports and sports bulletins plus a daily betting brief, all compiled and recorded by ICS’s large team of specialist sports broadcast reporters. …

Read More »

Perform and ICS to boost ‘Watch & Bet’ live streaming on bet365

Perform - Copyright: georgejmclittle / 123RF Stock Photo

Perform Group has partnered with bet365 to provide live and bespoke ICS-powered audio commentary and match insight for its players over the top of Perform’s live video streams. The Stoke-based firm has followed Unibet and Fonbet as the latest operator to take advantage of Perform’s Custom Betting Commentary product. The service builds on the Watch & Bet live streaming service …

Read More »

Perform adds professional betting commentary to it’s live streaming portfolio

BetBright - Copyright: ramirezom / 123RF Stock Photo

Following last month’s launch of custom betting commentary with Unibet, Perform has partnered with ICS, to offer professional betting commentary through its custom betting commentary product. As part of the partnership, the  commentary will be available on any match, in any language in Perform’s live streaming portfolio. Custom betting commentary allows clients to deliver personalised messages, betting trends and insight …

Read More »

Beforetheoff.com takes the Tipster Challenge at Bangor

Phillip Anderson from beforetheoff.com, a specialist horse racing site launched in conjunction with Independent Content Services Ltd (ICS), has agreed to take this week’s Tipster Challenge at Bangor. Before The Off teamed up with sports content and digital marketing specialists ICS in March 2014, to provide up-to-the minute, data-driven analysis of the next races. The website features sophisticated ratings, full …

Read More »

BetOlimp launches Twitch inspired streaming service for Euro 2016

BetOlimp, the European online sports betting and e-gaming operator, announced that it has successfully launched its Twitch inspired live video streaming service for the Euro 2016 Football Championships in conjunction with Leeds based Independent Content Services Limited (ICS).  The live ‘in-play betting’ companion video streaming service is thought to be the first of its kind. It provides on-demand video content …

Read More »