Genius Sports has linked up with both Bayes Esports and GRID Esports to provide its sportsbook partners with an official esports offering. From GRID, Genius Sports will access official live esports data from League of Legends, and VALORANT, alongside Ubisoft’s Rainbow Six data, and a portfolio of CS2 and Dota2 data from the global tournaments by BLAST and Champion of …
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TOPsport partners with ParlayBay to enhance product portfolio
Sports betting games developer ParlayBay will deliver its products Lithuanian operator TOPsport, as it seeks to bolster its standing in European wagering markets. TOPsport will integrate ParlayBay’s entire games portfolio into its wider offering towards the end of the year, including the Streak, Boss, Gekko, Cut and Rush titles. For the Lithuanian firm, the deal marks an opportunity to expand …
Read More »ParlayBay to supply FINNPLAY with multisport betting content
ParlayBay has signed its fourth agreement of the month, by partnering with platform and services provider FINNPLAY. The content integration deal will see ParlayBay provide FINNPLAY with games covering football, basketball, cricket, esports, handball and volleyball, with launches across more live sports expected. By entering into the agreement with ParlayBay, FINNPLAY will provide the former’s entire portfolio of games to …
Read More »ParlayBay to leverage DDS’ cricket and kabaddi data
ParlayBay and Decimal Data Services (DDS) have entered into a commercial agreement, which will see the supply of cricket and kabaddi data. The deal will enable ParlayBay, a sports betting games provider, to leverage statistics and data from the two sports to support development of ‘exciting and realistic games’ for its clients. Games produced using the data will include features …
Read More »ParlayBay links-up with GRID Esports to power next-generation of gaming
Sports betting games provider ParlayBay has formed an alliance with GRID Esports as it looks to power its next-generation gaming experience. The link-up between the two will see ParlayBay be able to build and utilise sports betting games for the esports vertical, aided by GRID Esports as its supplier of esports data. Patrick Nordwall, CEO at ParlayBay, commented: “We are …
Read More »Scott Longley: Betting faces generational challenge in esports
The global pandemic has shown the value of esports as a wagering discipline. Yet beyond Covid circumstances, can betting break with tradition and develop real esports propositions engaging with a new generation of customers? Scott Longley analyses the cultural and technological adjustments that betting incumbents will face in their next multi-billion £/$/€ field of play… Traditional sport has come rushing …
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