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Genius move for Betgenius branding

SBC News Genius move for Betgenius branding

Industry software provider Betgenius has undergone an extensive marketing revamp with the launch of its new parent company brand Genius Sports Group, in order to ‘more accurately reflect the diversity of its products’. The Betgenius brand will become one of the Group’s business verticals and will continue to focus on developing bespoke B2B betting solutions for operators. The second business …

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