Tag Archives: europe

SOFTSWISS’ Affilka celebrates 100 brand partnership milestone

Affilka, developed by SOFTSWISS, has celebrated a new milestone after integrating 100 brands onto its platform.  Three years on from the affiliate marketing platform’s development, SOFTSWISS noted that there has been a “major increase” in sportsbook and online casino partnerships with the platform over the last six months.  SOFTSWISS said this growth is a reflection of “Affilka’s growing importance in …

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EGBA backs creation of new  European AML Rulebook

The European Gaming & Betting Association (EGBA) will develop new sector-specific guidelines to help online gambling companies comply with the European Union’s new anti-money laundering rulebook.   The directive follows the European Commission (EC) being granted approval to update the EU’s financial regulations, standards and safeguards set by the EU AML Directive.  Presenting its ‘most ambitious package of measures’ the EC …

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Focus on regulated markets drives Kindred Q1 growth

Focus on regulated markets drives Kindred Q1 growth

Kindred Group Plc’s focus on regulated European markets, alongside a return of a strong sporting calendar, has helped drive the operator’s growth during Q1 2021. Publishing its financial results for the three months ended 31 March, Kindred reported that EBITDA had jumped from £32.5 million in the corresponding period last year to £97.6 million – something which the operator group …

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Martin Lycka: The importance of being liquid

Market-by-market, regulators face critical choices in how to govern the intricacies of managing product liquidity vital for all online gambling disciplines. Martin Lycka, Entain Plc’s Senior VP of North American Regulatory Affairs and Responsible Gambling examines how regulators should approach online gambling’s complex liquidity conundrum, maintaining a balance between effective market management and commercial appeal for consumers. ____________________ Liquidity is …

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Delasport: Growing a global footprint through technology

Delasport: Growing a global footprint through technology

When considering global expansion, technology should always be your greatest enabler. That’s according to Avi Shemesh, Founder of Delasport, who explained why the best technology is key to meeting the needs of players across multiple gaming jurisdictions. SBC: Delasport has grown its global footprint in recent years, having established a presence in Europe, Latin America and the US. How do …

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Sportradar adds 10-year extension to EHF integrity deal

Sportradar adds 10-year extension to EHF integrity deal

Sportradar has extended its integrity partnership with the European Handball Federation (EHF) for a further 10 years.  Under the agreement, Sportradar Integrity Services will provide a range of solutions and services to help safeguard EHF national team, club and international youth competitions from integrity threats through to 2030. Celebrating the 10-year extension, Sportradar Integrity Services Managing Director Andreas Krannich said: …

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Alberto Alfieri: Leading the way for Gamingtec’s B2C growth

Earlier this year, Gamingtec set itself an ambitious goal of making significant headway in the B2C sector, which doesn’t come without its own set of challenges. Heading up Gamingtec’s B2C division is Alberto Alfieri (pictured), who will lead the way for the company’s expansion into additional European markets. Discussing plans for his new role, Alfieri looked back upon childhood lessons …

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EU research agency demands urgent action on loot box consumer safeguards

The European Union (EU) has been urged to improve and align standards and safeguards related to loot boxes’ design features and consumer interactions. The recommendation follows research undertaken by the EU’s committee on ‘Internal Market and Consumer Protection’ (IMCO), which analysed ‘loot boxes in online games’ and ‘their effect on young consumers’.    The IMCO report has been described as the …

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BtoBet: Personalizing UX for the European player

Personalization

In a relatively short time span the European market has become a saturated environment for operators, who routinely face big challenges with regards to player acquisition, retention and churn. All this whilst keeping in mind that the vast majority of betting sites offer essentially the same odds, bet types and markets. Therefore, personalization is a must to mitigate these challenges, …

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