Tag Archives: EURO 2024

ANJ keeps close eye on advertising coverage for France’s Olympic summer

SBC News ANJ keeps close eye on advertising coverage for France’s Olympic summer

The promotional budgets of French-licensed online sports betting and gaming operators will increase by 14% on an annual basis and reach €670m in 2024, with 30% of that figure to be spent between May and July to coincide with the UEFA Euro 2024 football tournament and the Olympic Games in Paris. The figures, published by the French gambling regulator Autortié …

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Betano first betting partner of UEFA as EURO 2024 sponsor

SBC News Betano first betting partner of UEFA as EURO 2024 sponsor

Betano has secured a global sponsorship deal for UEFA EURO 2024, which is being held in Germany.  The Kaizen Gaming-owned operator has become the first betting company to reach a partnership with UEFA. The deal follows Betano’s success in last year’s FIFA World Cup held in Qatar, also being named the first official partner of the global competition. George Daskalakis, …

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SBC’s On The Ball – Wembley sale moves a step closer

SBC News SBC's On The Ball - Wembley sale moves a step closer

This edition of ‘On The Ball’ looks at the digital growth of Manchester United, the potential sale of Wembley stadium moving a step closer and a significant rule change for next season’s Champions League. Uninspiring performances not hampering Manchester United’s digital growth Despite a turbulent period on the pitch, Manchester United reported record revenue of £590m for the 12 month …

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