Mobile marketing technology and service provider, Element Wave, has appointed William Morris as its Commercial Manager. Morris joins from Racing Post, who he joined in 2008 as a Business Development Executive, before being promoted to Head of Retail B2B in 2013. His role will be to help Element Wave continue its strong growth in the online gaming industry, following the recent …
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With increasingly sophisticated software available, operators have the ability to know more about their customers than ever before, but are you using this to its full advantage? The Betting Trends & Strategies (BeTS) conference, which is taking place at the iGaming Super Show, will be hosting a session titled “Customer CRM – Use it or lose them.” The session will …
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Element Wave have launched Mobile Moments – mobilemomentshq.com, the gaming industry’s first dedicated mobile CRM (mCRM) platform, designed to combat the increasing problem of mobile player churn for operators. The ground-breaking, fully automated solution from the award-winning Irish company uses in-app messages, push notifications, real-time analytics and post-campaign reporting to help boost mobile player engagement and retention. Mobile Moments includes a …
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Dorothy Creaven, who led the winning pitch at last year’s EiG Start-Up LaunchPad competition, has urged the finalists of the 2014 edition to time their presentations to perfection in order to make the most of their time in the spotlight.* On Friday, the five finalists for the Start-Up LaunchPad competition at EiG 2014 were unveiled by Clarion Events, the organiser of next month’s event …
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Focusing on new ventures and business services entering and engaging in the gambling/igaming sector, Team SBC and EIG caught up with mobile engagement expert Dorothy Creaven CEO and Founder of Element Wave. Winner of the 2013 EIG Barcelona Start-Up Launch Pad, Element Wave looks to bridge the acquisition and engagement gap between mobile apps and their users by providing clients …
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The FIFA World Cup is the largest international sporting event on the planet and smartphone-owning football fans everywhere will be using their mobile devices to play an important role in their World Cup experience. According to a new international study released from the IAB, “2014 World Cup: A Global Mobile Perspective,” over 48% of World Cup audiences will follow the …
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Mobile optimization and retention specialists Element Wave has announced that it has signed a deal with sport pools provider Colossus Bets.Element Wave will provide real time mobile analytics and push notifications to its mobile app users, whilst future plans are also to use push notification for Colossus Bets revolutionary – cash in offers. Speaking on behalf of Element Wave, Chief …
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