A number of in depth conversations are due to take place on the Marketing & Affiliation track at the Betting on Sports Europe conference and exhibition next week, with a wide range of experienced industry leaders set to take the stage. The track is just one of six on the packed agenda due to take place at the Stamford Bridge …
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Easyodds launches ‘punters champion’ to diversify racing audience
Leeds-based Easyodds.com has launched its Syndicate Racing System (SRS) as a means of drawing new audiences to horse racing. The system, dubbed the ‘punters champion’ by the odds comparison site, aims to increase accessibility to broadcast audiences interested in horse racing by diversifying the role of syndicates. In an official blog post on medium.com, Easyodds said it ‘believes that syndicate …
Read More »William Woodhams: Racing is the perfect product for gambling on
Racing has come up against a number of challenges in recent months, with cuts to levy contributions, racecourse closures and – most recently – a complete halt of the sport due to the pandemic. Yet, Wiliam Woodhams, CEO of Fitzdares believes that now is the perfect time to re-engage with those punters which may have drifted away from the sport. …
Read More »David Da Silva: Easyodds.com – A ‘modern romance’ with Vinnie Jones
Leading odds comparison site Easyodds.com has struck a partnership with actor and former footballer Vinnie Jones, in which the FA Cup winner will write weekly articles on the firm’s website. To find out how this unlikely partnership came into fruition we caught up with Easyodds.com’s CEO David da Silva to discuss how Jones first got involved with the company, the …
Read More »Better Collective’s Jesper Søgaard: Cultivating a sustainable affiliate model
Gaining a foothold is difficult in any industry, but this rings particularly true for igaming affiliates. It’s a sector that is subject to regular upheaval, with regulatory changes and compliance focuses often forcing firms to change their whole business model at the drop of a hat. We caught up with Better Collective CEO Jesper Søgaard to find out how to …
Read More »David da Silva: “EasyOdds has a natural role to fulfil”
EasyOdds CEO David da Silva believes his firm has “a natural role to fulfil as an independent body sitting between consumers, operators and the UK Gambling Commission”. The comments were made during an interview with AffiliateINSIDER, when da Silva was probed on what kind of strategy the sports betting affiliate has implemented to deal with compliance and social responsibility. “To …
Read More »Spiffx signs UK distribution deal with Eclectic Media Network
Spiffx has confirmed that technical work will start immediately on the integration of its consumer products on the Eclectic Media Network platform. The strategic UK distribution deal will see Spiffx, a Stockholm listed betting exchange, integrate its portfolio of ‘Sport Random Games’ including the recently launched B2B Take5 products. The mutual target is to have a number of operators launched …
Read More »CashBet appoints David da Silva as Commercial Director
CashBet has announced the global expansion of its enterprise licensing business with the appointment of David da Silva as Commercial Director. Based in London, da Silva will focus on license sales of the CashBet mobile-first iGaming platform to real-money gaming publishers. The company was founded in 2012 and has headquarters in California. David has a complex understanding of the real-money iGaming …
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