Eclectic - Copyright: choneschones / 123RF Stock Photo

Spiffx signs UK distribution deal with Eclectic Media Network

Spiffx has confirmed that technical work will start immediately on the integration of its consumer products on the Eclectic Media Network platform.

The strategic UK distribution deal will see Spiffx, a Stockholm listed betting exchange, integrate its portfolio of ‘Sport Random Games’ including the recently launched B2B Take5 products. The mutual target is to have a number of operators launched and live during the third quarter of this year.

Lennart Gillberg, Spiffx Co-Founder and Director, said: “The deal with Eclectic not only opens up distribution in and access to the big and important UK market, it also gives us a collaboration with a very professional partner.

“Eclectic Media Network has identified the enormous potential of casino-sport betting hybrid games, a segment we at Spiffx call ‘Sport Random Games’. We believe that this is the start of a long and lucrative cooperation with Eclectic.”

David da Silva, Chief Marketing Officer at Eclectic, added: “Our Fan Engagement Platform adds compelling interactive second screen experiences to live sports broadcasts, so we are excited to add the Spiffx Take5 betting app to our portfolio. The quality of games from Spiffx are superb, and we look forward to this developing into a long-term strategic collaboration.”

Check Also

Sportradar white paper highlights importance of betting data in boosting engagement

Major industry supplier Sportradar has released its second OTT white paper, ‘The Future of the …

Catena accelerates US and Japan prospects amid Euro slowdown

The governance of Stockholm-listed Catena Media AB has continued to back the firm’s strategic progress and …

Oddschecker

Oddschecker to keep “chipping away” at price change lag time

Customers are experiencing a less than 10-second lag time for big betting market price changes …