A new advertising campaign has been launched by British bookmaker Coral putting its horse racing and gaming offering on show. Titled ‘We’re Here For It’, the brand campaign is the first project of Wonderhood Studios since they were commissioned by the Entain brand as its leading creative agency last year, featuring a series of TV ads targeting racing, sports and …
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Better Collective Spotlight: Preparing for the biggest week in horse racing
Having described the Cheltenham Festival as “the biggest week in horse racing”, leading igaming affiliate Better Collective will provide its tipster community on bettingexpert.com with the best advice on which horses to bet on, where to bet and how to enjoy the action live. On the eve of the Festival, Joe Ryan, Video Production Lead for Better Collective, breaks down …
Read More »SportCaller strengthens William Hill alliance with Golden Race
Ahead of this year’s Cheltenham Festival, free-to-play (FTP) sports-game specialist SportCaller has extended its alliance with William Hill to launch its new Golden Race. The launch of the new game is intended to enhance player-engagement with the bookmaker’s audience. Players can compete for a jackpot prize of up to £1m by trying to predict the outcome of a given number of runners …
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