Tag Archives: Championship

EFL urges government to rethink gambling sponsorship ban

The English Football League (EFL) has urged the government not to impose a blanket ban on gambling sponsorships, citing concerns that it could drive more clubs into administration. Published yesterday, the House of Lords Gambling Select Committee’s report ‘Gambling Harm – Time for Action‘ recommended a ban on sports teams kit sponsorships and venue advertising. If implemented, the recommendation gives …

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EFL set to broadcast remaining games whilst behind closed doors

English Football League (EFL) chairman Rick Parry has emphasised in an open letter that plans are put in place to continue its Championship, League 1 and League 2 campaigns behind closed doors, with all remaining matches set to be aired either online or on TV. The plans will commence providing the government issues it is safe to do so, as the …

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Middlesbrough signs up in support of #RGWeek19

English Football League (EFL) Championship club Middlesbrough has signed up to support  Responsible Gambling Week 2019, a public campaign attempting to trigger a national conversation about what it means to gamble responsibly. As a result of this announcement, Responsible Gambling Week 2019, which takes place from 7 November to 13 November with the hashtag #RGWeek19, will now see the support …

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6 of the Best – EPIC Risk Management’s Paul Buck

Blonk 6OTB

This week’s 6 of the Best comes from Paul Buck, CEO of EPIC Risk Management. Continue reading to discover huge hopes for Preston North End, an easy best album choice and which topic provided a touch of innovation. Best Holiday Great question and a hard choice. Tempted to plump for an unbelievable honeymoon in Singapore and Bali in 2001 – to this …

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SBC’s On The Ball – Chelsea, The EFL and Real Betis

From sponsorship to the ever-expanding world of football media coverage, when it comes to the business of football, SBC has you covered. This edition looks at Chelsea’s expansion efforts as well as a dispute over EFL broadcasting rights. Sky Sports nets EFL broadcasting extension This week, Sky Sports announced an extension to its partnership with the EFL, however the record …

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10Bet: Blackburn, the Baggies and effective brand-building

10Bet

Shayne Lambie, UK Country Manager at 10Bet, explains the strategy behind the fast-growing operator’s partnerships with EFL clubs Blackburn Rovers and West Brom. The goal of any ambitious operator is clearly to attract the right sort of long-term customer. Using the momentum we built up prior to and during the World Cup, 10Bet has been able to retain many of …

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6 of the Best – Pinnacle’s Ben Cronin

Blonk 6OTB

This week’s 6 of the Best comes from Ben Cronin, Head of Content Marketing at Pinnacle. Continue reading to discover who was an unlikely hero in the Hammers’ Premier League return, which iconic film director never disappoints and who triumphed in a favourite album dilemma. Best Holiday I would like to be able to recall some great tales of adventure …

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Premier League drives reward-based reactivation on LeoVegas

LeoVegas

LeoVegas has revelled in the return of the Premier League, despite keeping its players engaged in the aftermath of the World Cup through live tennis, instant markets and European football qualifiers, as well as the early August resumption of the Championship. A deeper selection of player props powered by Kambi, including a unique penalty shootout market and multiple bet types …

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Championship football links drive increased loyalty on LeoVegas

LeoVegas Championship

LeoVegas has pointed to a near six million audience for Norwich’s FA Cup clash with Chelsea last season to explain its heavy sponsorship focus on Championship sides in 2018/19. The mobile gametech group now has an involvement in front-of-shirt sponsorship for four of the league’s sides, with LeoVegas branding adorning the kits of Norwich and Brentford, while LeoVegas owned Royal …

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10Bet becomes betting partner of West Bromwich Albion

Online sports betting operator 10Bet has joined forces with West Bromwich Albion, after being confirmed as the EFL (English Football League) Championship club’s official betting partner. As part of the new deal 10Bet’s new visual identity is to be prominently displayed across the West Midlands side’s kit throughout the 2018/19 season, taking pride of place on the back of the …

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