Tag Archives: Challenge Cup

Betfred secures two-year extension to Super League sponsorship

SBC News Betfred secures two-year extension to Super League sponsorship

Betfred has strengthened its presence and marketing in the European rugby league scene, having renewed its sponsorship arrangement with the top-flight Super League for a further two years. The contract extension will see the retail and online sports betting operator continue to cooperate with the league on the ‘Gamble Responsible’ campaign, currently promoted at Super League fixtures. Additionally, the renewal …

Read More »

Betfred secures two-year Challenge Cup sponsorship extension

SBC News Betfred secures two-year Challenge Cup sponsorship extension

Betfred has maintained its marketing foothold in rugby league, extending its contract with the Rugby Football League (RFL) to continue as title sponsor of the men’s, women’s and wheelchair Challenge Cups. Included as part of the partnership enhancement is the title sponsorship of next Challenge Cup Final – due to be held at the Tottenham Hotspur Stadium in May 2022 …

Read More »

Betfred scores triple Challenge Cup title sponsorship

SBC News Betfred scores triple Challenge Cup title sponsorship

Betfred has been named as the title sponsor to the 2021 Challenge Cup, Women’s Challenge Cup, and Wheelchair Rugby League Challenge Cup, building on its long-running association with the Super League. The draw for the first and second rounds will be held next Thursday, whilst the quarter finals are scheduled for the weekend of 8-9 May. The semi-finals are pencilled …

Read More »

Coral pens historic sponsorship deal of RFL Challenge Cups

SBC News Coral pens historic sponsorship deal of RFL Challenge Cups

UK Bookmaker Coral have teamed up with The Rugby Football League as part of a “historic commercial partnership” that will see the bookmaker sponsoring both the men’s and women’s Challenge Cups for the first time. The two-year deal will bring the two competitions together on 27 July, when the Coral women’s Challenge Cup Final shares the stage with the men’s …

Read More »

Ladbrokes Coral revises sponsorship agenda ahead of FOBTs judgement

SBC News Ladbrokes Coral revises sponsorship agenda ahead of FOBTs judgement

FTSE100 betting group Ladbrokes Coral Plc may seek to significantly reduce its £8 million sports sponsorship budget, should the UK government drastically reduce FOBTs wagering levels through its pending industry review judgement. Operating as the UK bookmaker with the most exposure to FOBTs revenues, Ladbrokes Coral governance eagerly awaits the government’s judgement on machine wagering reductions, which is anticipated to …

Read More »

Betfred – Castleford Tigers favourites as Super League returns

Copyright: albund / 123RF Stock Photo

Super League explodes back into action this week and it promises to be the most exciting yet, with a number of sides staking valid claims that they will be contesting the Grand Final come October. Leeds Rhinos surprised everyone last time out, defeating the runaway league leaders Castleford Tigers in the Old Trafford showpiece to claim their eighth title. SBC …

Read More »

Ladbrokes extends title sponsorship of Rugby League’s ‘Challenge Cup’

SBC News Ladbrokes extends title sponsorship of Rugby League's 'Challenge Cup'

Updating the market, Ladbrokes has informed that it will continue to work with the Rugby Football League as title sponsor of its Challenge Cup, English Rugby League’s legacy knockout competition. Ladbrokes marketing has signed a one-year extension, which will see the competition continue to be branded as the ‘Ladbrokes Challenge Cup’. The sponsorship extension is signed on the week of …

Read More »