Tag Archives: Casumo

SharedPlay recruits Jacqui Gatt as venture COO 

LeoVegas backed start-up SharedPlay has announced its first senior appointment, recruiting Jacqui Gatt as Chief Operating Officer (COO). Gatt the former Director of Gaming Operations for Casumo Malta, joins SharedPlay as the start-up builds the foundations of its B2B solution which aims to optimise multi-player gaming opportunities, engagements and experiences for online operators.  Expanding its leadership team, SharedPlay highlighted Gatt’s …

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Casumo continues to benefit from marketing opportunities with Reading FC

Casumo has enhanced its sponsorship arrangement with EFL Championship club Reading FC, continuing to benefit from branding and marketing initiatives. The extension of the initial two-year principal partnership will see the Malta-based online casino operator – which acquired a UK sportsbook licence last year – continue to serve as an official key partner of the Berkshire-based club.  Additionally, Casumo branding …

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Spreadex enlists beBettor to enhance affordability solution

Spreadex has signed an agreement with affordability checking solutions provider beBettor in order to enhance and streamline its own affordability process and workflows. The partnership will see beBettor’s affordability check fully implemented and automated by Spreadex safer gambling team, ensuring all checks ‘happen in the background’, requiring little input from customers in order to minimise intruding on users personal information …

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UKGC fines Casumo £6m for historical customer care failings 

The UK Gambling Commission (UKGC) has taken regulatory action against Maltese igaming and sportsbook services operator Casumo, issuing fines totalling £6 million having uncovered a series of social responsibility and anti-money laundering failings.  Following an audit of Casumo activities between October 2019 and 8 January 2020, the Commission found that the operator had failed to put into effect policies and …

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The ‘circle of control’: Protecting your brand traffic from the ‘piggybackers’

iGEN

Why do I have potential customers searching for my brand but not ending up on my page? The answer, explained Internet Vikings CEO Peter Ekmark, may lie in brand traffic protection. “Having worked with major igaming B2C brands in both regulated markets and developing markets for almost 15 years, I have faced a multitude of digital marketing challenges,” said Ekmark. …

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Casumo strengthens responsible gaming capacity via beBettor partnership

Online casino operator Casumo has enhanced its responsible gaming framework via a multi-year partnership with technology and data science company beBettor. By integrating beBettor’s Affordability API into its platform, Casumo will be better equipped to gauge the initial affordability of its UK customers and construct automated decisioning for personalised interactions with players. In addition, beBettor will also provide Casumo with …

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Soft2Bet boosts Nordic expertise with Noer promotion

Soft2Bet boosts Nordic expertise with Noer promotion

Peter Christian Noer has been selected as Soft2Bet’s new Regional Manager for the Nordic markets, strengthening the sportsbook platform provider’s position within the region. Following an ‘impressive spell’ as the Country Manager for Sweden, Noer will now take responsibility for helping Soft2Bet to continue growing its footprint across Sweden, Norway and Finland – three areas identified as ‘key territories’ for …

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Casumo expands into the UK with sportsbook launch

iakov / 123RF Stock Photo

Malta-based online operator Casumo has confirmed that it will be expanding into the UK betting market after launching its new sportsbook which will be made available on mobile, desktop and via the Casumo Sports app. The new launch will allow punters to personalise their betting experience upfront by selecting their favourite sports and leagues. “I am excited to be able to …

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Casumo enters Danish market with five year licence

Online operator Casumo has been given the nod to expand into the Danish iGaming market after being granted a five-year licence from Spillemyndigheden, the Danish Gambling Authority. The operator is set to take a mobile-first approach to the new market, with reports suggesting that Casumo will develop a new media campaign to promote its online casino services. Oscar Simonsson, co-founder …

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Winning Post: Industry heading towards more Euro uncertainties

Industry strategic consultancy Regulus Partners reflects on another week of UK and European setbacks for gambling incumbents. Despite broader regulatory frameworks in-place, political relationships appear more complicated than ever before… ___________ Sweden: online regulation – losing the war… Most online gambling operators that comment on their regulatory strategy or policy tend to state that they favour growing domestically regulated markets …

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