Tag Archives: Bwise Media

Brazil’s recent ban on bonus promotions in betting advertisements presents an immediate challenge for gambling operators looking to navigate the country’s rapidly evolving regulatory landscape. However, for bwise Media, this shift signals a significant opportunity to redefine how operators engage with audiences in this lucrative market. With Brazil’s burgeoning online betting market set to officially launch in January 2025, operators …

FotMob, the essential football app with over 20 million global users, has announced a strategic, multi-year and exclusive partnership with bwise Media, a leading media agency specialising in sports betting and igaming. Starting in January 2025, bwise will manage most of FotMob’s global ad sales and igaming partnerships across key markets. This partnership reflects bwise’s mission to connect brands with …

As the Affiliate Leaders Summit approaches, taking place alongside the SBC Summit on September 25-26, 2024, we sit down with Sebastian Paris, COO of bwise Media, to explore the company’s unique approach to bridging the gap between publishers and operators.  With a mission to enhance efficiency and drive innovation, bwise Media has established itself as a significant player in the …

After a lengthy off-season spanning the entirety of Q1, the Brazil Serie A campaign finally got underway at the weekend. One of Latin America’s most-watched leagues, Serie A will captivate a nation which is hooked on football and celebrates the sport as a cultural cornerstone rather than a hobby or pastime.  The 2024 season will throw up several intriguing storylines. …

This year’s SBC Summit Barcelona will once again bring together the top thought leaders from the industry’s hottest affiliates, the biggest media platforms, and the most innovative marketing suppliers and agencies, who will converge in the dedicated ‘Affiliate, Marketing & Media Zone.’ The zone aims to provide 15,000 delegates with valuable insights into the latest trends, regulatory challenges, and technological …

As influencer marketing becomes a commonplace strategy in the Indian Premier League (IPL) and other sports within the country, operators and firms alike must educate customers about the products that sports stars and celebrity personalities are advertising. Parimatch, a firm that teamed up with MMA icon Conor McGregor in 2019, is one such company that places a strong emphasis on …