Superbet, Romania’s leading bookmaker, has expanded its content capacity by entering a publishing partnership with Sportal365. The agreement will see Superbet integrate Sportal365’s publishing platform across its key market domains of Romania and Poland, developing deeper sports led content for its customers. In its statement, Superbet detailed that it seeks to ‘power-up’ its content capabilities by utilising Sportal365 publishing platform, …
Read More »Tag Archives: bwin
NO BS… Brand Architects launches ‘Operator MOT’ appraisal service
Industry strategic marketing and brand development consultancy Brand Architects has launched its new ‘Operator MOT’ appraisal service, which will deliver a ‘zero BS assessment’ of player engagement practices, marketing and operations. Providing ‘MOT reports’ to operators, Brand Architects will independently evaluate a customer’s experience in relation to key services. Core operational disciplines reviewed by Brand Architects MOT will include brand …
Read More »Stoiximan dominates first-ever Betarades Greek Bookmaker Awards
TCB Holdings‘ flagship sportsbook property Stoiximan took home an unprecedented seven awards at the inaugural ‘Betarades – 2020 Greek Bookmaker Awards’. Stoiximan was crowned ‘Best Greek Sportsbook’ by Betarades judges, and also claimed the marquee title of ‘Players Choice’ for best Greek market bookmaker. In 2019, Stockholm-listed industry publisher Better Collective announced that it would be hosting a gala event for …
Read More »GVC opens new Rome office unifying Italian operations
FTSE gambling group GVC Holdings has confirmed that it has migrated all Italian divisions to a new Rome office, which will house around 360 staff of its Eurobet, bwin and Gioco Digitale Italia properties. Located in the Lungotevere district near Rome’s city centre, GVC completed its Italian HQ relocation last week, opening a new six-floor (approx. 4,200 sqm) office which will …
Read More »GVC expected to confirm Barry Gibson as new Chairman
This weekend, UK business news sources have reported that GVC Holdings will confirm the appointment of Barry Gibson as new Group Chairman of the FTSE gambling firm. Sky News, The Times and The Daily Telegraph report that Gibson is regarded by GVC’s board as the man to soothe investor relations, following the firm’s governance dispute in relation to outgoing Chairman …
Read More »GVC shows global depth countering UK retail realities
FTSE100 GVC Holdings Plc has this morning published its ‘post-close’ interim H1 2019 trading update, citing strong online growth as the company continues to adjust to UK FOBTs retail realities. Despite competing against a tough comparative period featuring World Cup 2018 trading, GVC maintained its digital momentum to record a group H1 2019 NGR of +17%, helping the firm to period …
Read More »FRESH8 to elevate bwin’s German advertising channels
GVC Holdings European sports betting property bwin has commissioned industry programmatic and content marketing optimisation specialist FRESH8 to support its advertising channels across Germany and Austria. The partnership will focus on elevating bwin’s current programmatic advertising strategies and planning across digital and social media channels, utilising FRESH8 marketing automation and personalisation software. bwin marketing confirms that it will utilise FRESH8’s …
Read More »bwin steps up as Valencia CF centenary sponsor
GVC Holdings European sportsbook property bwin will act as principal sponsor of Spanish football club Valencia CF, as the club celebrates its centenary year for the upcoming La Liga 2019/2020 season. Securing a three season shirt sponsorship arrangement with ‘Los Ches’, bwin marketing upgrades its sponsorship with the La Liga club, having previously served as Valencia CF’s ‘official gaming and …
Read More »‘Deeper tech arrangement’ sees Playtech launch full casino suite across GVC properties
FTSE250 gambling technology group Playtech Plc has moved to strengthen its existing partnership with GVC Holdings, detailing that it has launched its entire casino content suite provisions across multiple GVC markets. The expanded agreement sees the UK, Spain, Italy and Georgia, become the latest markets in which GVC brands will service Playtech’s complete casino games portfolio. Replicating Ladbrokes and Coral …
Read More »GVC to meet shareholders to discuss executives pay plan
GVC has agreed to speak with shareholders over remuneration packages for its senior team after one of the biggest investor rebellions of 2019 so far. At the company’s annual general meeting (AGM) this week, 42 per cent of investor votes were against pay plans for its leading executives, including CEO Kenny Alexander. The pay plans were therefore passed with 58 …
Read More »