96.com has been named official front-of-shirt sponsor of Championship side Burnley FC. The two year deal covers both the men’s and women’s teams, and will see the operator’s logo placed on the front of Burnley’s home, away and third kits for the 2024/25 season. The partnership also grants the gambling platform branding across various physical, digital and social media platforms. …
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BK8 makes Championship moves with Burnley FC and Huddersfield Town
BK8 has announced sponsorship deals with both Burnley FC and Huddersfield Town following the start of the 2022/23 EFL season. The betting operator becomes the official training wear partner of Burnley. Meanwhile, the agreement with the Championship side also sees the Burnley FC in the Community charity fund receive a windfall of £15,000. The charity contribution also comes as BK8 …
Read More »AstroPay and Burnley FC expand sponsorship arrangement
Burnley FC has enhanced its existing arrangement with official payment solution partner AstroPay, expanding the firm’s scope to include the club’s women’s team. As an official partner of the Premier League club, AstroPay sits alongside Burnley’s other commercial co-operators such as principal partner SpreadEx Sports and Asian betting partner BetVictor. AstroPay first partnered with Burnley for the 2018/19 season before …
Read More »Burnley forced to seek replacement sponsor amid LoveBet ‘financial difficulties’
Burnley FC is seeking a replacement shirt sponsor for the Premier League club’s current contract with LoveBet, according to a report by The Athletic. The subscription-based sports site suggested that Burnley is ‘exploring new options’, with the online betting brand ‘believed to be experiencing serious financial difficulties’ amid the COVID-19 pandemic. The report stated that agents in Asia have been …
Read More »New Burnley chairman Alan Pace to review LoveBet sponsorship
Alan Pace, the newly appointed Chairman of Premier League club Burnley FC, has promised fans that he will review the current sponsorship arrangement with LoveBet. In a Twitter exchange with supporters, Pace said that he has his ‘own personal views’ on the LoverBet shirt sponsorship and it is an ‘issue’ he is aware of. The American investor added: “I can …
Read More »Premier League club joins forces with YGAM charity
The Young Gamers and Gamblers Education Trust (YGAM) charity has teamed up with Burnley Football Club in a bid to educate supporters about the risks of gambling, the Burnley Express reported. The pair aim to visit local Lancashire schools and take over PSHE lessons, with the help of the club’s foundation, Burnley FC in the Community. “The training provided by …
Read More »LoveBet strikes sponsorship deal with Burnley FC
Asian betting operator LoveBet has expanded its sponsorship portfolio by announcing a new partnership with Burnley FC. The partnership, which sees LoveBet becomes the club’s new shirt sponsor, will aide the Clarets as it seeks to grow its presence within the Asian market. The Asian betting brand, which also announced a deal to become Paris St Germain’s Official Asian Betting Partner earlier …
Read More »SBC’s On The Ball – La Liga plots controversial US growth
With football fans all over the world already enthralled by the club season, this week’s edition of On The Ball looks at some major stories from the business of football. Taking a deeper look at La Liga’s US expansion, as well as some big news from broadcasting. Spanish La Liga seeks stateside expansion In a proposal that could come to …
Read More »LaBa360 becomes principal sponsor of Burnley FC
English Premier League side Burnley FC have announced a new partnership with online gaming and betting firm LaBa360. The deal is a record breaking one for the Clarets and will see LaBa360 become the principal sponsor of the club, with the operator’s logo taking pride of the place on the club’s home shirt, as they look to build on last …
Read More »Sportito introduces Chatbot in fantasy sports first
Sportito has become the first daily fantasy sports (DFS) provider to introduce a Chatbot – a computer program designed to stimulate intelligent conversations and actions over the internet – to its users. The Sportito IT team has developed the platform with an innovative robotics system, which includes important characteristics such as allowing users to play on Sportito directly via Chatbot. …
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