In The World Cup’s Finest we ask various individuals to delve into their own personal history of football’s quadrennial showpiece extravaganza, selecting a number of favourites as well as revealing what is their very first World Cup memory. Read on to hear Sportdec CEO Bruce Bale discuss a nearly moment for England, a duo of 1994 kit highlights and what …
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Sportdec CEO Bruce Bale – Addressing non-betting football fans
Innovation forms a crucial aspect of many industries, particularly amongst the plethora of spheres within gambling and gaming globally. With the cost of acquiring new customers and the rate of churn increasing, one particular challenge is how to engage and monetise new customers. Bruce Bale, CEO of Sportdec, briefly discusses this challenge and the motivation for innovation: “[It] is about …
Read More »Betting on Football delivers blueprint for player props perfection
Perform Group and Sky Bet will join forces at this week’s Betting on Football (20-23 March) to expose what’s changed to drive the boom in betting on player and team stats. Featuring SVP of Perform Betting Shane Gannon, Sky Bet Head of Trading Andy Wright and Opta Chief Analyst Duncan Alexander, ‘Opta and Sky Bet’s blueprint for player props perfection’ …
Read More »Sports ‘all-in-one’ disruptor Sportdec seeks €3 million funding round
Irish start-up Sportdec is seeking to close a €3 million round in venture funding this Q1 2017 as the company seeks to bridge sports content, social gaming and betting through its mobile app expansion. Led by former Sky Betting & Gaming Head of Social Games Bruce Bale (CEO), Sportdec has pitched itself as the ‘ultimate fan-centric app’ delivering all forms …
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