Betway has secured a new agreement with Spanish top-flight football club Real Betis Balompié to become the team’s official shirt sponsor. The two-year agreement will see the operator’s logo feature on Real Betis’ green and white jersey from the start of the 2020/21 La Liga season. In addition, Betway will benefit from additional brand exposure with its logo shown around …
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Betway has secured a sponsorship extension with CD Leganés which will see the gambling operator act as the main sponsor for the team during the upcoming season. The agreement, which was initially signed in 2018, comes at a time when the Spanish Ministry of Consumer Affairs is considering proposals which will toughen up regulations on betting companies, including restrictions to …
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Q1 industry donation figures released by GambleAware have listed Gamesys Group as its highest donor for the period, having contributed more than half of the total £820,000 received by the charity. Donating £450,000, Gamesys topped the list of the 144 donations received, with its Virgin Bet Limited subsidiary also contributing £5,224. UK licensing requirements demand that all license holders should …
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Betway has come to the rescue of Cricket South Africa after becoming the lead sponsor of its One Day International (ODI), T20 and Test Series teams. Securing a three-year sponsorship arrangement, Betway will replace Standard Bank, who in April triggered a contract break clause terminating its partnership with Cricket South Africa. Standard Bank chose to break its contract with Cricket …
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UK Bookies have raised £250,000 for Cancer and Covid-19 charities after taking a beating on Thursday’s Britannia Stakes race at Royal Ascot. Earlier this week, Betting and Gaming Council (BGC) members vowed to donate all profits, after levy and duties were deducted, from win and each-way bets made on the race to charity. Participating bookmakers included Paddy Power Betfair, bet365, …
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Betway has confirmed that it will no longer publish betting markets related to football player transfers, with the decision due to be enforced across all operating territories. The bookmaker’s decision follows two high-profile disputes involving former Premier League players Daniel Sturridge (ex-Liverpool FC) and Kieran Trippier (ex-Tottenham Hotspurs), however is reportedly not connected to any ongoing FA disputes. This March, …
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Betway will expand its partnership with leading esports tournament organiser BLAST, after confirming that it will sponsor its new ‘BLAST Bounty Hunt’ online Dota 2 series. The bookmaker has worked alongside BLAST since 2019, sponsoring its flagship CS:GO competitions ‘BLAST Premier’ and ‘BLAST Raising’. On 9 June, BLAST will host its first-ever Dota 2 competition the ‘BLAST Hunt’ – an …
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Next week, Esports Insider (ESI) will host its ‘ESI Digital Summit’ (26-27 May), where it will discuss all critical components related to the esports value chain amid a disrupted global marketplace. Sam Cooke, Managing Director of ESI, tells SBC that although esports may have navigated COVID-19 disruptions better than its traditional counterparts, stakeholders should not take comfort in the easy …
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Betway is gearing up for its biggest Spanish marketing commitment, after reportedly entering discussions to become the official shirt sponsor of Sevilla FC in time for the start of the 2020/2021 La Liga football season. Spanish football news source Palco23 has reported that Betway is leading the way to replace Marathonbet as lead sponsor of Sevilla, recognised as Andalucía’s biggest …
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Leading B2B esports publisher Esports Insider (ESI) is pleased to reveal the first wave of speakers and content for the inaugural ‘ESI Digital Summit’, the first major digital event dedicated to the business of esports. With two full days of content on 26 and 27 May, topics will range from brand showcases shining the spotlight on prominent mainstream partnerships through to …
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