Tag Archives: betting

Winning the game: how localisation and advanced tech are shaping sportsbooks in LatAm

SBC News Winning the game: how localisation and advanced tech are shaping sportsbooks in LatAm

What does it take for a sportsbook operator to succeed in the dynamic and diverse markets of Latin America? Drawing on insights from current market leaders, overarching trends, and extensive experience on the operator side of the business, the answer, according to GR8 Tech’s Senior Business Development Manager Thomas Carvalhaes, centres around one pivotal element: localisation. In a region as …

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What’s the game plan for sportsbooks in a post-regulated, challenge-packed Brazilian market?

SBC News What's the game plan for sportsbooks in a post-regulated, challenge-packed Brazilian market?

In the aftermath of a successful SBC Summit Rio, Dotan Lázar, CEO of LSports, assesses the challenges facing sportsbooks within Brazil following a landmark development last year. On December 30, 2023, Brazil witnessed a historic moment as President Lula sanctioned Law 14790, marking the finalisation of sports betting regulation. According to reports, over 100 businesses have shown interest in applying …

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LSports unveils Bookie Performance System to ‘revolutionise the industry’

Dotan Lazar, CEO of LSports

Dotan Lázar, Co-Founder and CEO of LSports, has stressed much delight at the company’s latest introduction, which is hailed as a “game-changer” that is set to “revolutionise sports betting”. The Bookie Performance System aims to enable operators to stand out in an increasingly saturated environment via the provision of real-time and retrospective comparisons against those of competitors. This competitive edge …

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Liliana Almeida, Clever Advertising: the industry has awoken to African sleeping giant

SBC News Liliana Almeida, Clever Advertising: the industry has awoken to African sleeping giant

Capitalising on untapped potential is a common theme throughout each passing year as many across the industry aim to gain a critical advantage in a range of emerging markets. With this in mind, Liliana Almeida, Head of Brand and Corporate Communications at Clever Advertising, has been in discussion with SBC News to take a dive into the African continent. In …

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BETER: pursuit of esports and sports leadership in 2024

SBC News BETER: pursuit of esports and sports leadership in 2024

BETER has quickly become one of the most in-demand providers of fast-paced betting content and data in the market. Through its sports and esports divisions, it offers live streams, data, and odds across hundreds of thousands of events each year, all managed in-house. To learn more about how the company is assisting operators in engaging next-gen bettors through its content, …

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Bayes Esports: why the sector can’t survive without a data strategy

SBC News Bayes Esports: why the sector can’t survive without a data strategy

Amir Mirzaee, Chief Commercial Officer and Managing Director of Bayes Esports, assesses the numerous advantages that are born from utilising the correct data, as well as what plus points these can bring to both operators and players. Esports has become ubiquitous in the context of the next generation of sports and gaming enthusiasts alike. But, what role exactly does esports …

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SBC Summit Rio: there’s room for all kinds of AI tech developments

SBC News SBC Summit Rio: there's room for all kinds of AI tech developments

Technological developments are a core focus of any organisation amid a constant jockeying for position, with the possibilities offered by artificial intelligence currently capturing much attention. This formed a central focus at the recent SBC Summit Rio, where a quintet of experts delved into how the tech could shape the future of the industry, why such models can improve responsible …

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Adam Day of Bayes Esports on the customer journey & heightening esports turnover

SBC News Adam Day of Bayes Esports on the customer journey & heightening esports turnover

Adam Day, Senior Director, Commercials & Head of Sales at Bayes Esports, talks to SBC News in detail about the customer journey, and how the company can help those of all shapes and sizes achieve their ultimate ambitions. SBC News: Bayes Esports possesses a range of products to help elevate an operators’ offering through various stages of their journey. Could …

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Stats Perform: innovations to heighten entertainment & drive confidence

SBC News Stats Perform: innovations to heighten entertainment & drive confidence

The industry once again stands poised to take in a wave of fresh products and innovations in the English capital, with Stats Perform one such company that is looking to continue creating “memorable betting experiences” as a trifecta of sporting showpieces loom on the horizon. Self confessed to be “exceptionally excited” about the week that lies ahead, the group is …

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Roundtable: successes, failures, major trends & keeping players active

SBC News Roundtable: successes, failures, major trends & keeping players active

As one year ends and another begins, a series of reflections and predictions are to be expected. However, despite the optimism that encompasses many as January commences, numerous challenges remain and emerging trends continue to provide various opportunities. In a two-part SBC News special, a selection of these, including player retention, emerging tech, markets of promise and much more, will …

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