Tag Archives: Betsson AB

Betsson H1 results disrupted by tough regulatory dynamics

Nordic market adjustments and Dutch declines have seen Betsson AB governance report a 5% year-on-year revenue decline for Q2 2019 trading. Publishing its H1 2019 interim update, Stockholm-listed Betsson AB reports a tough Q2 April-to-June trading period, in which group revenues declined 5% to SEK 1.27 billion (Q2 2018: SEK 1.3bn). Betsson governance details a ‘period of operational adjustments’, in …

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eCOGRA secures testing rights for Colombia & Argentina

Industry player protection, safety and standards agency eCOGRA has advanced its South American profile, confirming that it has been approved as an ‘independent testing authority’ by Colombian and Argentine regulators. Updating the market, Colombian regulator Coljuegos has certified eCOGRA as an ‘independent testing platform’, which will be allowed to service player safety provisions for Colombia’s fast-growth regulated online gambling marketplace. In …

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Betsson named as the Official European Betting Partner of Alfa Romeo Racing

Stockholm-listed Betsson AB has been named as the new exclusive Official European Betting Partner for Alfa Romeo Racing as part of a new multi-brand deal. The new deal is set to cover a number of the Betsson Group brands, including Betsafe, Betsson and StarCasinò. The deal will see the operator’s branding shown on the Alfa Romeo Racing Car at the …

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Betsson continues product efficiency focus with new hires

Stockholm-listed online gambling group Betsson AB has announced the appointment of two key senior management hires, recruiting Cíara Nic Liam as Product Director for Gaming and Joakim Thor as Product Director for Sports Betting. The appointments have been confirmed by Betsson Chief Strategy Officer Peter Zäll, as the Stockholm gambling group continues to implement its corporate recovery programme, seeking to …

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Pontus Lindwall: Robust Betsson will meet industry’s multiple 2019 challenges

Publishing its Q4 and full-year 2018 results, the governance of Stockholm-listed online gambling group Betsson AB, has detailed a successful year-1 integration and execution of its corporate recovery programme. Product and operational efficiencies see Betsson post its ‘third successive all-time-high’ quarter, recording corporate Q4 2018 revenues MSEK 1,436.6 (Q4 2017: 1,256.4), running alongside a 56% EBIT increase to MSEK 341.5 …

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Betsson shuts down NetPlay subsidiary TV & London profiles

Continuing its restructure/realignment of assets and divisions, Stockholm-listed online gambling group Betsson AB has confirmed that it will undertake a new strategy for its UK-centric brands in 2019. Betsson management has confirmed that it will not renew TV contracts for its NetPlay interactive gaming subsidiary with UK broadcasters ITV and Channel 5 (Viacom). The decision sees Betsson refocus on developing …

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Betsson.es seeks to showcase new image revamping website

Stockholm-listed Betsson AB continues to revamp its Spanish licensed online gambling property Betsson.es, confirming the effective redesign of its website for desktop and mobile utilities. Focusing on delivering an ‘adaptive user experience’ across its core verticals, the new Betsson.es website aims to simplify user journeys, allowing for better player engagements with Betsson.es games content and inventory. Re-launching its Spanish website, …

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Betsson selects Omnicom starlet ‘Hearts & Science’ as European marketing lead

Stockholm-listed online gambling group Betsson AB has selected Omnicom subsidiary agency Hearts & Science as its new European media and marketing lead. The London-based agency will act as Betsson’s group-wide marketing strategist covering European media buys, campaign planning and programmatic advertising. Hearts & Science will support Betsson marketing teams across the territories of Denmark, Italy, Norway and Spain. Betsson AB …

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New Swedish outlook sees Betsson appoint Garbergs Stockholm as new brand lead

Gearing up for the re-regulation of the Swedish online gambling market (in-bound for January 2019), online gambling group Betsson AB has confirmed the appointment of Stockholm advertising agency Garbergs as its new creative and brand marketing lead. Last week, Betsson Chief Strategy Officer Peter Zäll confirmed to Swedish media that Garbergs had begun work on a number of Betsson multi-channel …

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Betsson AB seeks new financial lead as Hilsen returns to Telenor

Issuing a short market statement, Stockholm-listed online gambling group Betsson AB has confirmed the resignation of Kaaren Hilsen as Group Chief Financial Officer (CFO). Betsson governance has revealed that Hilsen is set to return to the telecoms sector, taking over the Chief Executive role at Telenor Sweden, a company she previously served as CFO from 2013-2017. Hilsen had joined Betsson’s …

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