Tag Archives: Betsson AB

Betsson: Greek market a great opportunity despite high-cost regime

Last month, Betsson AB disclosed its intentions to become a new player in Greece’s re-regulated online gambling regime, securing two Hellenic Gaming Commission (HGC) licences. Starting from ‘Ground Zero’, Betsson aims for growth within the high tax and brand saturated Greek marketplace.  Speaking exclusively to SBC, Chief Commercial Officer, Ronni Hartvig, and Greece MD Thanos Marinos stated confidence that Betsson’s …

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NordicBet resumes Danish Liga sponsorship duties

NordicBet has resumed and extended its title sponsorship of Danish football’s first division league for a further consecutive season.  The Betsson AB sportsbook has served as principal partner to Denmark’s second-ranking football division since 2017, seeing it carry the title name of the ‘NordicBet Liga’. However, during the 2020/2021 season, Nordicbet was forced to pause its sponsorship due to unforeseen …

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Betsson achieves Q1 success against German & Norweigian challenges

Betsson AB states that it has ‘broadly achieved’ its opening objectives to 2021 trading, maintaining strong geographical growth despite facing operating challenges within Germany and Norway.  Detailing its Q1 finances, the group achieved total revenue of SEK1,592.8  million, an increase of 12%, whilst operating income (EBIT) stood at SEK276.1 million, representing an increase of 6% with a 17.3% EBIT margin. …

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Record-breaking Betsson rides out a ‘year of changes and challenges’

Betsson AB has reported an ‘all-time high’ record fourth-quarter performance, having recorded sustained growth despite ‘unprecedented challenges across all operating regions’. Publishing its full-year 2020 results, Betsson recorded Q4 group revenues of SEK 1,762 million (€175 million), up 37% on corresponding Q4 2019’s SEK 1,289 million. Record trading saw Betsson deliver ‘growth across all products and regions’ as Q4 online …

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BA approval sees Betsson state full confidence in LatAm prospects 

BA approval sees Betsson state full confidence in LatAm prospects 

Betsson AB has underscored its ‘strong LatAm prospects’ after securing a ‘venture licence’ granted by the Province of Buenos Aires IPLyC lotteries and casinos institute. On 31 December, the IPLyC disclosed the seven ‘business ventures’ that had been granted licences to operate online gambling services within the province of Buenos Aires – Argentina’s most populous state. Betsson, seeking to participate …

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Betsafe powers Kenya entry with Incentive Games FTP suite 

Betsson AB has commissioned sports betting innovation studio Incentive Games to develop a suite of free-to-play (FTP) games for its recently launched Betsafe Kenya brand. Launched this December, Betsafe Kenya is Betsson’s first African sports betting property in which the Stockholm group will seek to lead the Kenyan market in safer gambling, customer care and innovation disciplines.  Betsafe’s entry into …

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Betsson places ‘market responsibilities’ at the forefront of Betsafe Kenya launch

Betsson AB has launched its first African market sportsbook property ‘Betsafe Kenya’, pledging the deepest commitment to promoting safer gambling participation amongst customers. This summer, the Stockholm-operator announced its intentions to launch a Kenyan subsidiary by partnering with Kenya Betting Control Board (BCLB) licence holder Bet High Ltd. Forming a strategic partnership, Betsson has commissioned Bet High to operate Betsafe …

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SSC Napoli joins Betsson’s StarCasino infotainment platform

Betsson AB has continued to expand its StarCasino.sport entertainment platform for Italian football fans after welcoming SSC Napoli as a new exclusive Serie A content partner. Recognised as Southern Italy’s biggest and most historic football club, SCC Napoli joins Milanese giants’ AC and Inter Milan as StarCasino.sport platform partner, with Betsson creating exclusive video content for Calcio Napoli fans. Abiding …

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Betsson rides high on global profile following record Q3 performance

Betsson AB has continued its strong 2020 momentum after the Stockholm-listed online gambling group backed its domestic and international prospects closing year-end trading.  Publishing its Q3 2020 trading update, Betsson recorded group revenues of SEK 1.67 billion (€161m), up 31% on corresponding 2019’s SEK 1.27 billion.   Driving performance, Betsson noted a record 46% increase in active customers across its online …

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Betsson orders immediate UK market downsize

Betsson AB has significantly reduced its UK market presence after announcing that all active brands and licences will be transferred to its Rizk (Rizk.com) domain, effective immediately. The decision shows Betsson AB following through with its group-wide transformation directives. The operator has continued to reduce its UK exposure since 2018 – terminating the NetPlay TV subsidiary and closing down its …

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