Tag Archives: bet365

Stephen Appleton – bet365 – Player Acquisition 2015

SBC News Stephen Appleton - bet365 - Player Acquisition 2015

2015 has seen a higher emphasis on acquisition costs and player margin efficiencies.With these factors in mind, Team SBC caught up with Stephen Appleton bet365 Performance Marketing Manager to discuss how acquisition practices are changing in the face of new marketing challenges and industry conditions. Part of one of the most effective igaming and sports betting acquisition teams, Stephen Appleton …

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bettingexpert – bet365 best bet for Bundesliga in week 1

bet365 was the leading destination for tipsters on the opening weekend of the 2015/2016 Bundesliga Championship, according to European sports tipping portal bettingexpert.com. A hard fought opening weekend of Bundesliga action by online bookmakers saw bet365 (12.9%) edge Unibet (12.2%) as most active bookmaker for bettingexpert’s tipsters (see table below). Giving insight into betting market value and player engagement, bettingepxert …

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bettingexpert – Unibet ahead of bet365 and William Hill after start of Premier League

SBC News bettingexpert - Unibet ahead of bet365 and William Hill after start of Premier League

Unibet has outshone the competition in the first round of Premier League action, according to the users on one of Europe’s biggest tipster networks. Tipsters on bettingexpert.com recommended odds from Unibet for 14.7 per cent of their selections on Premier League football this weekend, putting the bookmaker ahead of rivals bet365 (11.9%) and William Hill (10.6%). Of the 1,044 Premier …

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bet365 gains Malta MGA remote sports betting license

SBC News bet365 gains Malta MGA remote sports betting license

Independent UK sports betting operator bet365, has today confirmed that it has been granted a Malta Gaming Authority (MGA) Class 2 Remote Gaming License for its sports betting services and operations. bet365 management released the following statement regarding its Malta sportsbook application “Due to the regulatory developments in various operating territories, bet365 decided that in addition to the remote gaming …

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West Bromwich Albion extends bet365 betting partnership

SBC News West Bromwich Albion extends bet365 betting partnership

Midland’s football club West Bromwich Albion (West Brom) has announced that it has extended its betting partnership with bet365, in time for the start of the 2015/2016 Premier League season. The renewal comes despite there being one year remaining on the existing agreement between the two parties. The Stoke based operator will continue to serve as The Albion’s UK and …

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bettingexpert: How bookmakers’ bonuses are being used for the new season

SBC News bettingexpert: How bookmakers' bonuses are being used for the new season

Gavin Moore, regional manager at Better Collective – the operator of super affiliate bettingexpert.com, looks at how bookmakers are attracting punters ahead of the new football season. SBC: With the football season back in swing, how have bookmakers been gearing up? GM: It is clear to see that the bookmakers have been starved of a major football competition this summer, …

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New mobile app brings horseracing to hand

SBC News New mobile app brings horseracing to hand

 At The Races has launched a brand new, comprehensive and free to download app for all iPhone and Android users.  The At The Races app gives users access to horse racing news, race cards, video form, tipsters, Timeform analysis and betting services. The At The Races app brings content and services from the UK’s largest racing TV channel and website …

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Australian authorities refer live betting investigation to Interpol

SBC News Australian authorities refer live betting investigation to Interpol

‘The Australian’ newspaper has claimed that bet35 and Ladbrokes Australia’s ‘click-call’ live betting features will be investigated by international police organisation Interpol. The Australian Federal Police, who were asked to investigate the bookmakers ‘click-call’ betting features by the Australian Communications & Media Authority (ACMA), have referred the investigation to Interpol, as the operators’ Australian websites are hosted remotely. Meanwhile William …

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Portuguese online gambling bill sees operators exit market

SBC News Portuguese online gambling bill sees operators exit market

The 28 June introduction of the Online Gambling Bill by Portugal’s Council of Ministers has seen the announcement of market exits’ by 888, Betfair and bet365. All three operators sent market exit communications to players, affiliates and media partners this week in order to inform them of their decision to no longer offer services and to detail account withdrawal procedures. …

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bet365 Australia deploys controversial ‘click to call’ live betting mechanism

SBC News bet365 Australia deploys controversial 'click to call' live betting mechanism

bet365 (Australia) is the latest online bookmaker to adopt the controversial ‘click to call’ wagering service, which is currently being investigated by Australia’s Federal Police with regards to breaching live betting regulations. The operator follows Ladbrokes Australia and William Hill, who implemented the wagering mechanism in April. Both operators have stated that ‘click to call’ betting features fall within the …

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