March 17, 2022
Betclic has launched its second Polish-market nationwide HD advertising campaign – ‘Wybierz swoj Kurs’ (‘Set Your own Course’). Developed by Warsaw advertising agency 180heartbeats + JUNG v. MATT, the campaign aims “to prove that sports betting no longer fits into the stereotypical frames that have been presented to Polish audiences”. The creative sees Betclic continue to focus on developing ‘brand-centric …
Read More »August 26, 2021
Betclic Group has moved to refresh its brand image across Poland, launching its new TV advertising campaign ‘Zakładamy się od Zawsze’ (‘Betting since Forever’). The HD campaign co-produced by Warsaw advertising agencies 180HeartBeats and JUNG-v-MATT aims to showcase Betclic’s trusted credentials as one of Europe’s longest-serving online sportsbooks. Bartłomiej Płoskonka, country manager for Betclic Poland, detailed that the French betting …
Read More »August 20, 2019
French betting group Betclic has confirmed its first-ever Polish football sponsorship becoming a principal partner of Ekstraklasa league football club Lechia Gdansk. The partnership will see the Betclic brand replace German betting group Merkur Sportwetten Polish market subsidiary Totolotek on the back of Lechia’s matchday shirts. Entering 2019, Betclic governance confirmed that it would launch its sportsbook services for the …
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