Kindred Group has announced that it has expanded its #AuCoeurDuFootball French football grassroots campaign to embrace and support all amateur sports across France. The announcement sees the firm’s headline French civic campaign rebadged as #AuCoeurDuSport – #SportsatHeart – and will allow all French grassroots/amateur clubs to apply for direct reimbursements on sports kits and equipment, saving each club on average …
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