Tag Archives: ASA

ASA reprimands Ladbrokes over Christ the Redeemer advert

SBC News ASA reprimands Ladbrokes over Christ the Redeemer advert

The UK Advertising Standard Authority (ASA) has reprimanded Ladbrokes for causing offence by displaying an advert for betting exchange subsidiary Betdaq in which Rio de Janeiro’s Christ the Redeemer statue is wearing a Betdaq purple and white football shirt. The advert which ran during this summer’s FIFA World Cup in Brazil, was displayed on the Betdaq.com website, and featured the …

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ASA finds advertising breaches against Betfred & 888Sports

SBC News ASA finds advertising breaches against Betfred & 888Sports

In its weekly ruling newsletter, the Advertising Standards Authority has found against Betfred, 888sport.com, and Isiris Racing Services, which offers a horse racing tipster facility in the Racing Post. The independent regulator and watchdog said one of Betfred’s matched bet promotions, and 888sport’s “BagBigOdds” adverts, breached several articles of its CAP Code and were cited for Misleading Advertising, Qualification, and Significant Conditions …

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ASA unimpressed at Ladbrokes Exchange loyalty scheme

SBC News ASA unimpressed at Ladbrokes Exchange loyalty scheme

The Advertising Standards Authority has warned Ladbrokes after an online sales promotion breached several articles of its CAP Code. The independent regulator and watchdog said the ad, which stated “UP TO £500! IN FREE BETS ON LADBROKES EXCHANGE”, did not make the extent of the commitment and limitation clear. In order to receive the maximum of £500 free bets, the …

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ASA says 888’s ‘£88 Free’ promotion was misleading

SBC News ASA says 888's '£88 Free' promotion was misleading

888Casino has found itself censured for its advertising once again by the Advertising Standards Authority (ASA) after complaints that the operator’s £88 free promotion could only give users a maximum £20 cash. One complainant, who signed up for the offer after seeing a poster on a London Underground platform, subsequently discovered that “free play” winnings needed to be wagered 30 …

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ASA clears gambling adverts… this time

SBC News ASA clears gambling adverts... this time

The Advertising Standards Authority (ASA) has reversed the trend to sanction the advertising of gambling operators in its latest round of adjudications, with both SkyBet and Channel 5 cleared of breaching advertising guidelines. Thirteen complainants has challenged whether gambling ads were inappropriately scheduled around a programme which highlighted the problems that online gambling could cause. Channel 5’s “My Spiral into …

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UK ASA bans Coral TV advert

SBC News UK ASA bans Coral TV advert

Coral are the latest sports betting operator to have their advertisement pulled by the UK Advertising Standards Authority (ASA), after it was found guilty of linking gambling with sexual content and seduction. The TV advertisement shows two men at a barber shop reading debating placing a bet on their mobile phones, before a woman, wearing a jockey’s outfit that left …

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Has gambling advertising reached its watershed?

SBC News Has gambling advertising reached its watershed?

Today Helen Grant MP described gambling advertising as ‘pervasive’ while announcing a set of measures clamping down on the betting industry, put together as much for enhanced player protection as they have with one eye on next’s year’s General Election. While it obviously isn’t a good sign for the gambling industry (or indeed the TV companies), the government has actually …

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ASA warns Paddy Power over future ad campaigns

SBC News ASA warns Paddy Power over future ad campaigns

Paddy Power has been warned over its future conduct by the Advertising Standards Authority (ASA) following its investigation into the bookmaker’s newspaper advert in The Sun on Sunday around the Oscar Pistorius trial. The advert, which offered ‘money back if he walks’, promoted a market on whether the South African Olympian would be found guilty or not of the accusation …

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ASA Pulls Paddy Power Oscar Pistorius Money Back Campaign

SBC News ASA Pulls Paddy Power Oscar Pistorius Money Back Campaign

The UK Advertising Standards Authority (ASA),  has ordered Irish sports betting operator Paddy Power to remove its controversial ‘money-back’ campaign focused on the trail of South African Paralympic athlete Oscar Pistorius. The controversial advert depicts a photograph of Oscar Pistorius superimposed on a statue of an Academy Awards Oscar (award). The advert communicates as its tagline “It’s Oscar Time. Money …

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ASA Ban BET365 TV Advert

SBC News ASA Ban BET365 TV Advert

Bet365 are the latest sports betting operator to have had their television advertisement banned by the UK’s Advertising Standards Agency (ASA). The advertising compliance board for UK terrestrial and digital broadcast services, found the Bet365 digital and television advert promoting a ‘Free Bet Offer’ to be misleading to UK audiences. The television and online format displayed on UK TV public …

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